New Re-Cast Program
2025-12-16 04:06:33

Diners Club and KOMEHYO Launch Exclusive Asset Recycle Service for Affluent Customers

Diners Club and KOMEHYO Introduce the Diners Club Re-Cast Program



In an exciting move for upscale consumers, the Diners Club, issued by Mitsui Sumitomo Trust Club, has partnered with KOMEHYO to roll out a new service called the "Diners Club Re-Cast Program." Scheduled for launch on December 16, 2025, this initiative allows Diners Club members to sell their valuable items through KOMEHYO, a leading brand in the reuse market.

The name "Re-Cast" symbolizes the act of giving new life to items, similar to actors returning to the stage for a second act. With this service, members can ensure that their beloved possessions find new homes while contributing to a circular economy. The program aims to support sustainable practices by facilitating the resale of pre-owned goods, promoting a more responsible consumer culture.

How It Works



The mechanics of the Diners Club Re-Cast Program are straightforward and designed to maximize user experience:

1. Application: Diners Club members can apply via a dedicated service desk by phone.
2. Referral: The service desk will connect the member with KOMEHYO for the next steps.
3. Consultation: KOMEHYO will reach out to the member regarding transaction details.
4. Valuation: A KOMEHYO appraiser will visit the member's chosen location to assess the value of the items, also providing options for home delivery services.
5. Agreement and Payment: Once both parties agree on a price, payment will be processed.

Items Accepted for Purchase



The service mainly deals with:
  • - Jewelry and precious metals
  • - Watches (excluding smartwatches)
  • - Designer wallets, bags, and accessories
  • - Men’s and women’s fashion
  • - Kimonos
  • - High-end writing instruments
  • - Cameras
  • - Guitars

Excluded Items:
  • - Alcohol, furniture, antiques, paintings, electronic devices (including smartphones), gift cards, and fast-fashion clothing, among others.

Limited Period Special Promotion



From now until April 30, 2026, members can earn rewards points by participating in the program. If a transaction is successfully completed by May 31, 2026, they will receive:
  • - 6,000 points for transactions between 200,000 and 499,999 yen
  • - 15,000 points for transactions between 500,000 and 999,999 yen
  • - 30,000 points for transactions of 1 million yen or more.

For more details, visit Diners Club Re-Cast Program.

About KOMEHYO



Founded 78 years ago, KOMEHYO operates over 200 stores across Japan and is a leader in the reuse industry. By collaborating with major department stores and flea market sites, the company helps promote the reuse of valuable goods, providing trustworthy services thanks to their expertise and industry credibility. For more information, visit KOMEHYO Official Site.

This initiative aligns with the Sustainable Development Goals (SDGs) to take responsibility in production and consumption patterns. It encourages consumers to breathe new life into items that might otherwise lose value, helping to foster a more sustainable future.

The Diners Club Experience



The Diners Club card is known for broadening possibilities for its users. Under its slogan, "Here, you find things you can't anywhere else," Diners Club transcends a mere credit card to provide unforgettable experiences.


Premium Services



The Diners Club Premium Card offers prestigious benefits and concierge services designed for discerning clients seeking the best. It includes various privileges to enhance the overall experience.

Companion Card



Diners Club Members can obtain a complimentary Mastercard to enhance their cardholder benefits. This service includes consolidation of rewards points and billing for streamlined management.

Additionally, Diners Club’s official YouTube channel features promotional videos and exclusive member events. Visit their channel for more exciting content: Diners Club YouTube.

Conclusion



As Mitsui Sumitomo Trust Club integrates with Mitsui Sumitomo Trust Card as of October 1, 2025, they pledge to continue providing unique experiences only available to Diners Club members. The Diners Club Re-Cast Program is an emblematic step forward in combining luxurious consumerism with sustainable practices.


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Topics Consumer Products & Retail)

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