Zing Zang® Launches Unique Bloody Mary Ketchup, Combining Spicy Flavor with Tradition
Zing Zang® Introduces Spicy New Ketchup
In a delightful surprise that came directly from its fans, Zing Zang, renowned as America's leading Bloody Mary brand, has taken a bold step beyond beverages. This summer, they proudly introduce America's first Bloody Mary Ketchup just in time for National French Fry Day on July 11 and National Hot Dog Day on July 16.
From Joke to Reality
The inception of this unique condiment can be traced back to an amusing April Fool's joke shared on social media. E.G. Fishburne, the VP of Marketing at Zing Zang, revealed, "The idea actually started as an April Fool's joke on social media. Almost immediately, that post became our most viral ever, and fans weren't joking – they wanted us to make it. That's when we knew we were on to something! People wanted a spicy, flavorful ketchup – and we already had the perfect recipe to deliver it. Goodbye, boring ketchup!" This affair highlights how consumer demand can dictate product innovation, leading to a creation that promises to excite taste buds.
A Flavorful Twist on Tradition
Zing Zang Bloody Mary Ketchup is not just an ordinary condiment but a blend of rich flavors stemming from its iconic Bloody Mary Mix. Crafted using the same quality ingredients that made the brand a household name, this ketchup brings together a unique mix of tomatoes, seven different vegetable juices, Worcestershire sauce, hot sauce, and a special selection of spices. The result? A zesty ketchup that delivers that signature kick Zing Zang is known for, making it an ideal pair for burgers, fries, hot dogs, and much more.
Expanding Boundaries
Brent Albertson, the CEO of Zing Zang, expressed excitement about venturing beyond their buoyant beverage line. "This is an exciting time for Zing Zang as we push beyond the beverage aisle for the first time. Our Zing Zangers are passionate about our Bloody Marys, and now we're bringing that same big, bold taste to a new category. It's the same amazing Zing Zang Bloody Mary flavor – now made to pair perfectly with burgers, fries, and more."
Zing Zang Bloody Mary Ketchup will be available in 15 oz. squeeze bottles, and importantly, it contains no high fructose corn syrup, catering to health-conscious consumers who value flavor without compromising their dietary preferences. While the exclusive launch will occur on Amazon this summer, fans can expect to find it in grocery stores, bars, and restaurants across the nation shortly thereafter.
Beyond Ketchup: A Variety of Offerings
Alongside this new ketchup, Zing Zang has a diverse portfolio that includes the original Bloody Mary Mix, the spicier Blazing Bloody Mary Mix, Dill Pickle Bloody Mary Mix, Michelada Mix, and various Margarita Mixes, all positioned as premium quality products made from real fruit juices and avoid high fructose corn syrup. They also feature a line of ready-to-drink cocktails, where their award-winning mixes are paired with top-shelf spirits.
As established in 1997 and headquartered in Chicago, Illinois, Zing Zang continues to redefine cocktail mixers with its innovative approach and commitment to quality. With products now available in over 300,000 retail and on-premise locations nationwide, Zing Zang is not just a brand; it's an experience enriching meals and gatherings alike. The arrival of Zing Zang Bloody Mary Ketchup marks an exciting chapter in the brand's evolution, and fans can look forward to savoring this new condiment soon.
For those interested in learning more or wanting to keep up with the latest from Zing Zang, visit ZingZang.com and follow them on social media @zingzangmix.