BRACH'S® Offers Unique Egg Hunt Hiding Service for Easter Fun

Unforgettable Easter Egg Hunt Experience with BRACH'S®



As Easter approaches, many families are busy planning their holiday celebrations, and one of the highlights is the beloved Easter egg hunt. This year, BRACH'S®, the leading brand in jelly beans, is stepping in to make this traditional activity even more special with its new Egg Hunt Hiders service. This first-of-its-kind offering is designed to take the planning and prep work off the shoulders of parents, allowing everyone in the family, from the youngest to the oldest, to simply enjoy the experience together.

What Is the BRACH'S Egg Hunt Hiders Service?


The BRACH'S Egg Hunt Hiders service is a delightful new way for families to enjoy Easter egg hunts without the usual stress. According to research, more than half of American adults express a desire to hunt for eggs alongside their family members, yet many miss out because they often take on the role of the egg hider. With this service, BRACH'S handles all the egg hiding responsibilities.

Starting from April 3, families in top jelly bean-loving cities such as New York City, Chicago, and Los Angeles can reserve their egg-hiding service at BrachsEggHunt.com. BRACH'S will fill plastic eggs with iconic jelly beans and other seasonal treats, creatively hiding them around the family yard. This allows families to enjoy a fair hunting experience, leveling the playing field among participants.

Why Choose BRACH'S?


In addition to solving the challenges of planning and prepping for an egg hunt, BRACH'S offers a meaningful way for families to bond during this festive occasion. Kelly Peyser, the Director of Marketing for BRACH'S, emphasizes the joy and connection that this service aims to foster: "Spring celebrations are only complete with BRACH'S Jelly Beans and Easter egg hunts. By combining these traditions, we want families to enjoy a day filled with fun and make cherished memories."

The hidden eggs will include festive surprises like an Easter yard sign and, for a stroke of good luck, one household in each market will discover a golden egg that grants a year's supply of BRACH'S jelly beans. This unique twist is sure to make the experience even more thrilling!

Insights from Easter Celebrations


As part of their launch, BRACH'S has shared fascinating insights from a recent survey about American Easter traditions. The survey reveals that 75% of people treasure spending time with loved ones during the holiday, while 65% are excited about egg hunts. However, the survey also highlights that many find it challenging to prepare for festivities, often due to lack of time and budgeting concerns.

Approximately 40% of respondents struggle to find the time for preparations, signifying the need for services like Egg Hunt Hiders that simplify planning. Importantly, nearly half of the surveyed families highlighted jelly beans as their go-to seasonal treat, making BRACH'S the perfect choice to bring sugary delight to the festivities.

Available Products and Experiences


Throughout the spring, fans can score BRACH'S Jelly Beans and thematic spring treats at retailers across the country. These jelly beans aren't just for hunting; they are versatile enough for snacking, baking, or enhancing festive decorations and Easter baskets. Ever since its foundation 120 years ago, BRACH'S has been synonymous with quality confections that elevate moments of joy.

Families are encouraged to share their experiences this Easter by tagging @BrachsCandy on social media, showcasing how they integrate BRACH'S into their celebrations. SYplift your spring festivities with BRACH'S innovative offerings and remember, the magic of Easter lies in the moments spent together!

About BRACH'S® Candy


BRACH'S® Candy has built a legacy of sweetness, being America's number one choice for seasonal jelly beans. With a rich history and commitment to quality, BRACH'S continues to innovate seasonal offerings that encourage familial connection and celebration.

Check out Brachs.com for more ideas, recipes, and to learn about their extensive product lineup. Join the Easter celebration with BRACH'S – where sweet moments are made to last!

Topics Consumer Products & Retail)

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