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all® free clear Laundry Detergent: A New Approach to Skincare

In a groundbreaking move, all® free clear laundry detergent, renowned as the top recommended brand by dermatologists for sensitive skin, is introducing an innovative perspective on skincare. This initiative is set to launch on National Skincare Education Day on June 1, serving as a catalyst that merges the daily act of laundry with essential skincare practices. The aim is to highlight how crucial laundry products can be in a complete skincare routine, especially for those with skin sensitivities.

All® free clear is taking this conversation to new heights by launching an engaging edutainment content series in collaboration with prominent dermatologists starting this June. This series is designed not only to educate but also to entertain and show consumers how the journey to healthier skin might begin in their own laundry rooms.

Julia Galotto, the Vice President of Marketing at Henkel, the parent company of all®, explains the motivation behind this initiative. "Many individuals overlook the influence that laundry plays in their skincare regimen," she states. "Every item we wear or use touches our skin nearly all day long. By partnering with distinguished dermatologists, we want to convey that even your laundry detergent plays a critical role in a holistic skincare routine."

Leading the Conversation in Skincare

The planned content series will debut across the all® social media platforms, including Instagram and TikTok, featuring prominent dermatologists as influencers. Among those participating are Dr. Charles Puza, Dr. Joyce Park, and Dr. Luke Maxfield, each boasting significant followings and expertise in skin health. This collaboration aims to bridge the often-ignored gap between skincare and laundry care, offering practical tips for building a robust understanding of skincare that includes laundry considerations.

On June 3, Dr. Lindsey Zubritsky, all® free clear’s newly appointed Chief Dermatology Advisor, will further discuss this critical connection during an appearance on The Drew Barrymore Show. This visibility underscores all® free clear’s commitment to educating consumers regarding the intersection of laundry care and skincare.

Recognition and Credibility

In addition to its innovative approach, all® free clear has also received the National Psoriasis Foundation® Seal of Recognition, affirming its dedication to creating products that are non-irritating and safe for individuals affected by psoriasis. With all® free clear being entirely free from dyes and fragrance allergens, it stands as the trusted choice among dermatologists and healthcare professionals for sensitive skin products.

Available in various forms, including liquid detergents and dryer sheets, all® free clear products have become a staple in households across the United States. Consumers can easily access these products at major retailers such as Walmart, Amazon, and Target.

Continuing the Momentum

As all® continues its mission to integrate laundry with skincare education, customers are encouraged to remain engaged through social media to receive timely updates and informative content. You can follow all® on Instagram at @all_laundry and on TikTok at @alllaundry for the latest in laundry and skincare discussions.

With this unique position at the intersection of skincare and laundry, all® free clear is embarking on a revolutionary pathway, reshaping how consumers view their laundry routine. This initiative reinforces the notion that skincare knowledge is continually evolving and that every aspect of our daily lives—including laundry—should support healthy skin.

Join the conversation as all® free clear changes the narrative around sensitive skincare, reminding consumers that every wash contributes to their skin’s health, making laundry not just a chore but a step towards wellness.