#Japan #Tokyo #Meito Pudding #Caramel Sauce #Melmon

Vote for the Flavor: Determine the Sweetness of Meito's Pudding

In an exciting initiative, Kyodo Dairy Co., Ltd., based in Chuo-ku, Tokyo, is engaging consumers with a unique social media campaign titled "Vote for the Flavor! Will Meito's Smooth Pudding Caramel Sauce be Sweet or Bitter?" Set to kick off on April 28, 2026, on platform X, this campaign invites fans to decide the flavor of the caramel sauce for Meito's popular smooth pudding through their votes.

The campaign aims to involve consumers directly in the product creation process. Participants can choose between two flavor options—Sweet and Bitter. The winning flavor, determined by the majority votes, will be announced around June 2026 and is expected to hit the market in the fall of the same year.

Engagingly simple, the voting process requires supporters of the sweet option to repost the campaign's post, while those leaning towards the bitter side can cast their votes by liking the post. This interactive approach not only fosters consumer involvement but also adds an element of fun to the experience.

To enliven the campaign, Kyodo Dairy has introduced a whimsical character named "Melmon," a playful representation of a caramel monster. This charming character comes in two variations: "Baby Melmon" for the sweet lovers, and "Adult Melmon" for those who prefer a bitter taste. These original characters were crafted specifically for this campaign, serving as cute mascots to help rally fans around their respective flavor choices.

As an added incentive, the company is offering a chance to win an exclusive gift. Ten lucky participants will receive a special package featuring Meito's smooth pudding along with a Sakura Milk flavored option. This delightful giveaway adds an extra layer of excitement to the voting process, encouraging more interactions.

Details of the Campaign

• - Campaign Period: April 28, 2026 – May 6, 2026
• - How to Participate:

1. Follow Kyodo Dairy's official X account @meito_kyodomilk
2. Vote for your preferred pudding flavor: repost if you choose sweet, or like if you lean towards bitter.

• - Awards: Ten winners will be selected randomly.
• - Announcement of Winners: Winners will be notified via a direct message on X in June 2026.
• - Prize Delivery: Winners can expect their prizes to be shipped between late May and early June 2026.

Important Notes

Participants must agree to the campaign participation rules set by Kyodo Dairy for their votes to count. The campaign rules also highlight that posts from participants may be shared on the official account or campaign site. Participants should remain following the account until the winners are announced to ensure their active participation status.

Founded in December 1953, Kyodo Dairy Co., Ltd. has been dedicated to nurturing new dairy business initiatives alongside farmers. The company, which became a member of the Zen-Noh Group in June 2022, maintains a commitment to sustainability and high-quality product development. With a rich heritage and a focus on both farmer and consumer satisfaction, Kyodo Dairy aims to deliver delicious products—synonymous with the popular Meito brand—while adhering to the philosophy of harmonizing dairy farming and milk production.

For inquiries regarding products, consumers can reach out to Kyodo Dairy's customer service line at 0120-369817 during operational hours from 9:00 AM to 5:00 PM.
Reach out to their official site for more detailed information on the campaign and their delicious assortment of products: Meito Official Site.