Hexaware Technologies Achieves Remarkable Growth as Second-Fastest Indian IT Brand

Hexaware Technologies: A Rising Star in IT Services

In a significant achievement, Hexaware Technologies (NSE: HEXT), a global leader in IT solutions and services, has been ranked as the second-fastest-growing brand in India’s IT services sector by Brand Finance’s 'IT Services 25 2026' report. This recognition underscores Hexaware's relentless pursuit of excellence and innovation in technology, positioning it prominently among the world's top 25 IT services brands.

A Steady Climb in Brand Value

Hexaware has demonstrated impressive growth, with its brand value increasing by approximately 140% since 2021. This astonishing rise brings Hexaware closer to the coveted $1 billion mark within the next few years. The brand's strength has also seen a notable 12-point improvement, resulting in an AA+ rating, reflecting its enhanced reputation and credibility in the competitive IT landscape. Among Indian IT service brands, Hexaware is now ranked 7th for brand strength and 14th globally—an achievement that signifies both trust and reliability from clients worldwide.

Leadership Voices

R Srikrishna, the CEO and Executive Director of Hexaware, expressed pride in the company's recent accomplishments, stating, "We’re proud to be the second-fastest-growing Indian IT services brand by brand value. We have been AI-first because it helps us create customer value more consistently at scale, and that discipline is now being reflected in how the brand is valued." His remarks highlight the strategic focus Hexaware has placed on Artificial Intelligence, which has driven growth and fostered positive client experiences.

The Chief Marketing Officer, Nidhi Alexander, echoed Srikrishna’s sentiments, noting, "A 140% increase in brand value over five years reflects the trust clients place in Hexaware. Brand strength at this pace is hard-earned and reflects the work our entire organization has put into building trust and delivering results for clients." This collective effort towards building brand trust has undoubtedly contributed to the company's upward trajectory.

Analysis of Brand Value

David Haigh, Chairman and CEO of Brand Finance, emphasized the significance of brand value, stating, "Brand value is ultimately the financial expression of a brand's ability to generate economic benefits through strong relationships with its stakeholders." In an era where AI adoption in the IT services market is accelerating, Hexaware's strategic focus on AI-led innovation couples with its people-centric culture to enhance its competitive edge.

The Path Ahead

As Hexaware begins its next chapter, the recognition from Brand Finance not only showcases its current strength but also positions the company favorably within the industry context. Looking ahead, Hexaware aims to further harness AI capabilities and continue its mission of helping enterprises achieve digital transformation at scale. This commitment to innovation and excellence serves as the foundation for Hexaware's future growth trajectory.

Hexaware's remarkable journey exemplifies how technology and customer-centric strategies can translate into substantial brand value and growth. As it moves towards the goal of becoming a billion-dollar brand, all eyes will be on how Hexaware maintains its momentum and continues to evolve in a rapidly changing technological landscape.

About Hexaware Technologies

Hexaware Technologies is a comprehensive global technology and business process services provider. The company's mission revolves around creating smiles through exceptional people and technology. With a worldwide presence, Hexaware empowers enterprises to realize digital transformation rapidly by partnering with them to build, transform, run, and optimize their technology and business processes. To learn more about the innovations and solutions offered by Hexaware, visit Hexaware's official website.