Hisense Solidifies Global Leadership with 'HISENSE 100' TVs at FIFA Club World Cup 2025

Hisense Takes Center Stage at FIFA Club World Cup 2025



In a significant display of its industry dominance, Hisense, a global frontrunner in consumer electronics and home appliances, is prominently featured at the FIFA Club World Cup 2025. The bold declaration, "HISENSE 100 TV, GLOBAL No.1," is showcased at stadiums worldwide. This strategic presence not only reinforces the brand's leadership but also highlights its commitment to enriching the viewer experience in sports entertainment.

Hisense has consistently outperformed competitors in key market segments, according to data from Omdia, which indicates that the brand holds an impressive 56.7% market share in TVs measuring 100 inches and above, alongside a 29.3% share in the innovative MiniLED TV segment. Over the past few years, including 2023 and 2024, Hisense has maintained its position as the market leader, propelled by advancements in backlight and image processing technologies.

One of the highlights of Hisense's product lineup is the ULED MiniLED U7 Series, meticulously designed for sports and gaming enthusiasts. This series incorporates Mini-LED PRO technology, providing enhanced contrast, elevated brightness levels, and superior image detail, setting new benchmarks in visual experience. With a 165Hz Game Mode and cinematic-quality performance, the U7 Series serves up an engaging viewing environment that immerses users in every sporting event and gaming scenario.

As the official partner of the FIFA Club World Cup 2025, Hisense utilizes this global platform to forge deeper emotional connections with sports fans. The company's extensive outreach includes operations in over 160 countries, encompassing 36 industrial parks and 31 R&D centers that innovate and manufacture products tailored for diverse markets.

Embracing innovation-driven strategies and dynamic sports marketing, Hisense aims to enhance its visibility and brand ethos, inviting global consumers to “Own the Moment.” The brand’s commitment to delivering high-quality multimedia products ensures that the excitement of live events is replicated in homes across the world.

Founded in 1969, Hisense continues to fortify its status as a leader in the global appliance and consumer electronics market. With a specialization in high-resolution display technology and intelligent IT solutions, the brand ranks No. 2 worldwide in total TV volume shipments and retains its unmatched lead in the 100-inch TV category from 2023 to Q1 2025. By sponsoring high-stakes events like the FIFA Club World Cup, Hisense solidifies its role as a pivotal player in engaging with audiences on a global scale.

As the company forges ahead, it remains committed to driving innovation that not only captivates sports enthusiasts but also sets standards in viewing technology for consumers everywhere.

Topics Consumer Products & Retail)

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