#United States #Indianapolis #Studio Science #Digital Experience #Optimizely SaaS

Studio Science Makes History with Optimizely SaaS Website

On February 11, 2025, Studio Science announced an exciting development in the digital landscape—it became the pioneer company to launch a website using Optimizely's latest software-as-a-service (SaaS) content management system (CMS). This remarkable achievement not only marks Studio Science as the first to implement this cutting-edge technology but also highlights the company’s commitment to excellence in customer experience (CX) consultancy.

In just over two months, Studio Science transitioned its website from WordPress VIP to Optimizely's SaaS CMS, going live in early January 2025. This event is significant as it represents the first deployment since Optimizely unveiled its SaaS version of their CMS in July 2024.

CEO of Studio Science, Steve Pruden, expressed the importance of this move for the company. He stated, "As both an Optimizely partner and a company that delivers exceptional digital experiences for our clients, this move made perfect sense for us. It's important to us that we practice what we preach." Pruden emphasized that with this launch, clients can feel assured that they are receiving services perfected through their own experiences.

The new SaaS platform introduces enhanced flexibility and personalized content delivery for marketing strategies. Some of the remarkable features utilized by Studio Science during this site development include:

• - Modern WYSIWYG Editing with Visual Builder: This allows marketers to design and modify content seamlessly, ensuring a user-friendly experience.
• - Rapid Iteration and Feedback Loops: This functionality enables quick updates without the need for site redeployment, fostering efficient collaboration between marketing teams and developers.
• - Hassle-Free Hosting and Preview Builds: Built with Netlify integration, this feature emphasizes speed and performance in site management.
• - Fast Content Delivery: Utilizing Graph technology enhances the site's overall responsiveness, providing users with swift access to information.
• - Data-Driven Personalization: The setup is prepared for advanced personalization features, aligning closely with modern marketing needs.

Alex Atzberger, CEO at Optimizely, echoed the sentiment of innovation by stating, "We are thrilled to see Studio Science become the first website to go live on the SaaS version of our CMS. This milestone showcases not only the power and flexibility of our platform but also the ease of replatforming the site in less than three months."

Looking ahead, Studio Science is already in the process of equipping several of its clients with Optimizely websites, ensuring that the benefits of this powerful platform are accessible to a wider audience. The consultancy prides itself on its capability to create meaningful commerce, customer, and brand experiences through the integration of human-centered design and innovative technology.

The team's holistic approach empowers clients to realize their full potential while effectively engaging audiences across various sectors. To explore more about Studio Science and its offerings related to Optimizely, visit their official website.

In conclusion, the launch of Studio Science's website on Optimizely's SaaS platform sets a new standard in the digital space, inspiring other firms to harness advanced solutions for their online presence. The future of digital marketing and customer engagement looks promising as industry leaders like Studio Science take significant steps forward, reinforcing the importance of effective collaboration and technology in crafting superior digital experiences.