Infosys and ATP Launch 'Ally', an AI Chatbot to Enhance Tennis Fan Engagement Until 2028

In a groundbreaking collaboration, Infosys and the ATP have recently unveiled 'Ally', an advanced AI chatbot designed to deepen fan engagement within the realm of professional tennis. Scheduled to continue evolving until 2028, this innovative application symbolizes the extensive partnership between the two organizations, which has prospered over the last decade. The introduction of Ally underscores the commitment of both Infosys and the ATP to revolutionize how fans interact with the sport.

A Powerful AI Tool
Powered by Infosys Topaz, Ally leverages generative AI technologies to provide fans with tailored real-time insights. Whether it’s match statistics, tournament schedules, or player comparisons, the chatbot is designed to answer queries directly, delivering clear and concise information. This user-friendly tool caters not only to tennis enthusiasts but also to journalists, players, and coaches, creating an inclusive digital environment for all.

As ATP’s Digital Innovation Partner since 2015, Infosys has played a crucial role in transforming ATP’s digital platforms, which include the ATP PlayerZone, Stats Centre, and the ATP app. The addition of Ally marks a pivotal advancement in these efforts, facilitating interactive discussions and enriching the overall fan experience.

Continuous Improvement and Safety
One of Ally's standout features is its ability to learn and adapt over time. By continuously refining its responses through usage, the chatbot evolves alongside the ever-changing tennis ecosystem. This capability ensures that interactions remain relevant and informative. Partnered with the ATP Stats Centre, Ally also guarantees accurate information and prioritizes user safety. Through various guardrails such as content filtering and the proactive removal of personally identifiable information, the platform aims to provide a secure environment free from misinformation.

Chris Dix, ATP's Chief Technology Officer, stated, "Infosys has significantly contributed to our sport's growth through innovative digital solutions. As AI and data take center stage in our operations, Ally represents an exciting leap toward more engaging and enriching experiences for fans and players alike."

Partnership and Commitment to Sustainability
This chatbot initiative comes alongside the announcement of a renewed partnership through 2028. Infosys and ATP have also recently enhanced their sustainability efforts, launching Version 2.0 of their Carbon Tracker initiative. This award-winning program helps players assess and minimize their travel emissions during tours, demonstrating a strong commitment to both fan engagement and environmental responsibility. Since its inception, Carbon Tracker has successfully engaged over 300 players, tracking extensive travel distances and contributing to meaningful carbon offsetting efforts.

Sumit Virmani, Chief Marketing Officer at Infosys, conveyed the company's vision of making tennis more accessible for all fans. He emphasized that with Ally, casual viewers can engage with the sport through natural and intuitive conversations. The goal is to simplify complexities and ignite a passion for tennis among a broader audience.

For fans eager for closer connections to the sport, Ally is set to provide an unprecedented interactive experience. Visit ATPTour.com to discover what Ally has to offer and how it can enhance your engagement with the thrilling world of tennis.

In conclusion, the launch of Ally signifies a new era in fan interaction, paving the way for greater accessibility and understanding of tennis principles and statistics. By harnessing the power of AI, Infosys and ATP are not only committed to elevating the fan experience but also promoting sustainability within the sport, marking a significant milestone in sports technology and environmental stewardship.

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