BMSG Celebrates Its 5th Anniversary with the Unique 'BMSG STREET GALLERY' Event in Shibuya

Celebrating Five Years of BMSG with 'BMSG STREET GALLERY'

As BMSG approaches its fifth anniversary on September 18, 2025, it is set to unveil a remarkable event—'BMSG STREET GALLERY'—transforming Shibuya into a colossal art showcase. Running from September 17 to September 23, this initiative aligns with the overarching theme of 'GRAND CHAMP,' reflecting on the five years since the inception of the management company and label led by the charismatic SKY-HI, who serves as CEO.

This year's anniversary theme, 'GRAND CHAMP,' encapsulates BMSG's five-year journey, depicting its growth through engaging installations throughout Shibuya. The entire area will serve as an expansive canvas celebrating the milestones and the path that lies ahead.

Marking the fourth anniversary celebration, BMSG has previously hosted a series of innovative events showcasing their evolution. From the 'BMSG FES' in 2022, which commemorated their second anniversary, to the exciting releases and community-driven projects in 2023 and 2024, the growth trajectory has been nothing short of astounding.

As BMSG gears up for this year’s festivities. Last year's theme, 'TYOISM,' emphasized their vision for a Tokyo-centric globalization while maintaining fan engagement through unique city-wide projects. This year, 'GRAND CHAMP' signifies not just a celebration but a commitment to reach even greater heights with an impressive lineup, including the 'BMSG FES’25'.

BMSG’s 'BMSG STREET GALLERY' aims to showcase the milestones of the past five years while expressing future ambitions through a series of installations across various locations in Shibuya. This initiative presents a unique opportunity for fans and visitors to not only reflect on the company's history but also to experience the drive behind BMSG's relentless pursuit of excellence as they aim for the pinnacle of success.

Message from SKY-HI

In a heartfelt message for the 5th anniversary, SKY-HI articulated the significance of this milestone: "To avoid killing talent has been our guiding principle. This slogan has led us to numerous achievements, and we remain grateful to everyone who has supported us thus far. We're proud to contribute to the entertainment industry without self-serving intentions."

The concept of 'GRAND CHAMP' is emblematic of this anniversary, offering a platform to celebrate successes that have been built together with supporters. It is both an appreciation of past accomplishments and a pledge for continued development and innovation.

The gallery will kick off with various thematic zones:

- Zone B: BEYOND 5 YEARS: Located in SHIBUYA TSUTAYA, this zone presents a visual experience chronicling BMSG's five years through videos and photos, alongside a merchandise corner featuring iconic products.
- Zone M: MEMORIAL STREET: This outdoor exhibition spans Shibuya Center Street, adorned with flags commemorating BMSG's key moments across five years—inviting visitors to relive the journey.
- Zone S: SHOWCASE OF TALENTS: Focusing on their mission, this interactive display invites participants to engage with artistic expressions throughout the streets, revealing BMSG’s gathered talents.
- Zone G: GRAND CHAMP MURAL: Standing at 6.4 meters tall and 14 meters wide, this impressive mural serves as a landmark representation of BMSG’s historical narrative.

In anticipation of the anniversary, a slew of special secret projects is in the works, promising more excitement for fans and followers. Each event from September 17 to 30 will narrate different aspects of BMSG's journey, demonstrating its unwavering commitment to elevating the music industry.

About BMSG

Founded by SKY-HI in September 2020, BMSG is dedicated to revolutionizing Japan's music industry while promoting sustainable music business practices on a global scale. As a multifaceted enterprise, it encompasses artist management, production, live event coordination, and more, all while being deeply committed to its foundational principle: "To avoid killing talent." Their innovative approach to music transcends traditional limits, with ongoing efforts towards sustainability and cultural respect.

For more information and updates about the event and BMSG's ongoing projects, visit their official website and follow them on their Instagram and YouTube.