Matsuri Technologies Collaborates with CyberAgent
Matsuri Technologies, headquartered in Shinjuku, Tokyo, has announced an exciting collaboration with CyberAgent, a prominent digital agency based in Shibuya, Tokyo. This partnership aims to support businesses targeting inbound tourists in Japan by enhancing their online marketing and PR strategies.
Overview of the Collaboration
The collaboration centers around Matsuri's customer management software,
m2m Systems, designed specifically for short-term accommodation providers. Through this system, the software introduces offline and online promotions of partner clients' products, services, and offerings to guests during their stay. By utilizing the message features of
m2m Systems, tailored URLs are sent to guests based on their attributes and stay duration, presenting them with a diverse array of experiences throughout Japan.
This initiative is pivotal as Matsuri Technologies, leveraging their experience in managing lodging facilities focused on inbound tourists and corporate clients, aims to amplify the functionality of their
StayX solution. By integrating CyberAgent's marketing prowess, the collaboration is set to enhance customer satisfaction and elevate the overall travel experience in Japan.
The Background of Matsuri Technologies
Matsuri Technologies has established itself as a leader in the short-term rental market, utilizing its five self-developed software solutions to create scalable operations. As of the first half of 2024, the average stay duration among guests has been recorded at around 3.7 days, showcasing a trend towards longer stays. By effectively combining short-term rentals and corporate service models, the company has achieved an impressive annual occupancy rate of over 80%.
The partnership with CyberAgent is seen as a means to further enrich the accommodation experience provided by Matsuri, positioning their offering as not just a place to stay but as part of an enriching travel experience.
What is StayX?
StayX stands as a flagship solution by Matsuri Technologies, aimed at maximizing the value of space through innovative software. Its flexibility allows properties that were previously restricted to long-term leases to be repurposed for overnight stays or short-term rentals. This transformative capability breathes new life into real estate utilization.
The software facilitates various essential business operations, including online marketing, real-time inventory management, price adjustments, and AI-enabled staff management, enabling a seamless, unmanned facility operation. This powerful approach addresses labor shortages due to population decline, aiming to provide necessary spaces to those in need, thereby contributing to a new model of social infrastructure.
For more information, you can visit the official StayX website:
StayX Official Site.
About Matsuri Technologies
- - Headquarters: 4-8-1 Kagurazaka, Shinjuku, Tokyo, 162-0825, Japan
- - Business Operations: Communication industry, software development, short-term lodging, real estate leasing
- - CEO: Keita Yoshida
- - Founded: August 2016
- - Capital: 100 million yen (as of February 2025)
- - Website: Matsuri Technologies Website
About CyberAgent
- - Location: 40-1 Udagawacho, Shibuya, Tokyo
- - CEO: Takahiro Yamauchi
- - Founded: March 18, 1998
- - Capital: 7.654 billion yen (as of September 2025)
- - Website: CyberAgent Website
Press Release and Inquiries
For press release or interview inquiries, please contact:
Matsuri Technologies
Phone: 03-6228-0440
Fax: 03-6228-0450
Email:
[email protected]
Please note that any predictions or outlooks mentioned in this press release come with no guarantee of actual results.