#Japan #Tokyo #Seven-Eleven #Local Fair #Chugoku

7-Eleven Launches Local Menu Featuring Chugoku and Shikoku Delicacies

In an exciting move to honor regional cuisines, 7-Eleven Japan is launching a variety of local menu items that highlight the flavors of the Chugoku and Shikoku areas. From November 4 to 17, customers in these regions can savor four carefully selected products made with beloved local ingredients, including Naruto Kintoki sweet potatoes and Shirabara milk. This initiative is part of a nationwide fair named "Umai Mono Ketteisen" or "Delicious Food Championship," running simultaneously across 11 regional areas.

Regional Fair Highlights

This fair aims to promote local food cultures while supporting local economies and food producers. By showcasing regional specialties, 7-Eleven encourages the practice of "Shokuiku," or food education, as well as the idea of creating social value through regional consumption. Products are crafted with high-quality ingredients sourced locally, showcasing the company's commitment to sustainability and community support.

The Chugoku and Shikoku regions, known for their rich natural resources and culinary traditions, serve as the perfect backdrop for this delectable menu. Featured items include:

1. Naruto Kintoki Macaroni Salad
- Price: ¥258 (tax included: ¥278.64)
- Release Date: November 3
- A vibrant salad made with locally grown Naruto Kintoki sweet potatoes from Tokushima.

2. Kashiwa Butter Rice Bowl with Black Pepper
- Price: ¥648 (tax included: ¥712.80)
- Release Date: November 4
- A savory rice bowl from Kagawa, featuring seasoned grilled chicken combined with seaweed and butter for a taste that embodies local flavors.

3. Shirabara Milk Whipped Melon Bread
- Price: ¥188 (tax included: ¥206.80)
- Release Date: November 4
- A light and fluffy cream-filled melon bread made with Shirabara milk from Daisen, Tottori.

4. Crepe with Izumo Zenzai and Whipped Cream
- Price: ¥320 (tax included: ¥345.60)
- Release Date: November 2, available gradually
- A visually stunning crepe inspired by Izumo Zenzai from Shimane, developed in partnership with the Izumo Zenzai Society.

Commitment to Local Sourcing

7-Eleven's approach emphasizes the importance of local resources and their role in the broader community. With its slogan, "Creating Smiles Together for Tomorrow," the company is dedicated to fostering a society where it thrives alongside its local community. By focusing on local cuisines and ingredients, they’re not just offering tasty products but also encouraging customers to support producers and the regions they come from.

The fair is not just about enjoying exceptional food; it’s about engaging with local producers and understanding the impact of your choices on the community. By selecting these products, customers directly support agricultural producers and contribute to a sustainable future for the region.

Conclusion

As 7-Eleven celebrates regional flavors with the launch of this limited-time menu, customers are invited to explore the delicious offerings of the Chugoku and Shikoku areas. From unique salads to comforting rice bowls and delightful desserts, the local fair is a feast showcasing the best local produce. Don’t miss this opportunity to enjoy and support local cuisine — visit your nearest 7-Eleven from November 4 to 17!

Note: Prices may vary by location. Some products may not be available at all stores. Images are for illustrative purposes only. Please check the official website for the latest information.