Celebrate 10 Years of BOTANIST
As BOTANIST marks its 10th anniversary, it plans to express gratitude to its customers through a unique winter gift campaign. From November 27 to December 3, 2025, the brand invites participants to enter a draw for a chance to win one of 100 exclusive reed diffusers. These special items, aptly titled 'Small Forest Diffusers', focus on sustainability by utilizing birch branches collected from forests in Bifuka, Hokkaido, where the company is actively involved in reforestation efforts.
The reed diffusers symbolize BOTANIST’s core philosophy of living in harmony with nature and plants. This limited edition item is not only a delightful addition to any living space, but it also carries with it a heartfelt message of appreciation from the brand. Each diffuser is distinctive, featuring sticks made from naturally fallen branches, which are carefully sourced and repurposed. This initiative is part of BOTANIST's commitment to sustainability, aligning with their goal of resource circulation, specifically concerning the birch trees that are vital to their product formulations.
The 'Small Forest Diffusers' showcase the warmth of nature and incorporate a fragrance inspired by the peaceful scenery of a serene forest. The scent, a combination of hinoki (Japanese cypress) and sandalwood, evokes a refreshing feeling akin to a forest bath, allowing users to bask in the calming, woody notes that clear the mind and rejuvenate the spirit. This comforting aroma reflects the essence of BOTANIST’s botanical lifestyle concept, which aims to integrate the benefits of nature into everyday living.
Unique Craftsmanship Behind the Diffuser
The sticks used for BOTANIST’s reed diffusers are sourced exclusively from the BOTANIST Birch Farm, established in 2023 in Nakagawa-gun, Bifuka, Hokkaido. The farm was born from the desire to responsibly manage and cycle the resources needed for their products. This forward-thinking approach involves planting birch trees to replace those used, thereby ensuring the sustainability of the forest and the raw materials that contribute to BOTANIST's renowned shampoos and treatments.
As part of their anniversary celebrations, BOTANIST staff will again visit the birch forests in the spring of 2025 to collect枝 for the diffusers, reinforcing the brand’s continual return to its roots. This commitment not only supports the creation of beautiful products but also emphasizes the importance of preserving the environment for future generations.
Join the Celebration on Social Media
To spread the word about the special 'Small Forest Diffuser' giveaway, BOTANIST will launch a social media campaign on their official X (formerly Twitter) and Instagram accounts. Participants can check the @BOTANIST_01 and @botanist_official accounts for more details on how to enter the giveaway during the designated period of November 27 to December 3, 2025. Each platform will offer 50 diffusers, making a total of 100 products available to lucky winners.
As part of its commitment to environmental causes, BOTANIST collaborates with the conservation organization more trees, focusing on creating biodiverse forests. This initiative reflects the brand’s dedication to a botanical lifestyle, centered around the belief that simplicity and a connection with nature lead to a more fulfilling life.
Conclusion
Celebrating a decade of connection with nature, BOTANIST continues to champion sustainability and the beauty of botanical living through innovative products that resonate with environmentally-conscious consumers. The exclusive 'Small Forest Diffuser' serves as a reminder of the brand’s journey and its efforts to promote a more sustainable future, all while delivering a unique sensory experience that brings the tranquility of nature into homes.