An Insightful Seminar on B2B Marketing Strategies with AI
Kairos Marketing Corporation, specializing in data-driven marketing tools, recently announced its participation in an online seminar titled "BtoB Lead Acquisition and Marketing Strategies Utilizing AI" hosted by Majisemi Co., Ltd. The seminar aims to address the ever-evolving challenges that B2B marketers and sales professionals face.
Adapting to Change in B2B Marketing
In the fast-paced world of B2B marketing, professionals must continuously adapt to shifting trends and technologies. The rise of generative AI has profoundly impacted how businesses engage with clients and conduct operations. Traditional marketing methodologies often fall short of generating the desired outcomes in this new landscape, highlighting the necessity for innovative strategies and insights.
This seminar will educate B2B representatives on essential perspectives for navigating these changes, showcasing the latest methods for customer acquisition using AI, alongside practical approaches for sustaining positive results.
Key Insights from Kairos Marketing
Kairos Marketing's Chief Operating Officer, Noriyuki Shirai, will showcase the concept of "hybrid operations" that integrates generative AI effectively after establishing a robust promotional framework. Shirai will present specific examples of how businesses can leverage generative AI to ensure high-quality marketing initiatives while consistently producing positive results.
Meet the Speaker
Noriyuki Shirai - With a rich background in the industry, Shirai transitioned from engineering roles in a major domestic systems integrator and foreign manufacturer to co-founding Kairos Marketing in 2012. He played a pivotal role as CTO and product manager for the MA+SFA integrated tool, Kairos3, which has been adopted by over 2,000 clients. Now serving as COO, he oversees sales, marketing, and customer success while engaging in public speaking and facilitating workshops for users.
Seminar Details
- - Date: September 25, 2025
- - Time: 11:00 AM - 1:00 PM (Kairos Marketing will present from 12:20 PM to 12:45 PM)
- - Format: Online
- - Organizer: Majisemi Co., Ltd.
- - Participation Fee: Free
- - Registration: Official Registration Link
About Kairos3
Kairos3 is a comprehensive MA+SFA tool designed to provide data-driven insights for B2B operations. Ranging from lead acquisition and management to tracking sales progress and closing deals, it consolidates data from marketing and sales activities. This tool empowers organizations to make informed decisions without requiring extensive specialized knowledge, ultimately driving revenue growth.
Visit
Kairos3 Website for more information.
About Kairos Marketing
With the mission of making marketing more accessible, Kairos Marketing has developed the Kairos3 tool while also operating "Makefuri," a media outlet that educates users on marketing and sales execution. Committed to supporting Japan's growth as a manufacturing powerhouse, Kairos Marketing seeks to create a society where all businesses, regardless of their size or industry, can effectively utilize marketing strategies in their sales activities.
- - Location: 17F, Sumitomo Real Estate Harajuku Building, 2-34-17 Jingumae, Shibuya-ku, Tokyo
- - CEO: Daisuke Sasou
- - Founded: September 2012
- - Website: Kairos Marketing Website