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A New Dawn for Tea Lovers: The Opening of CHABAR in Shinjuku

On June 20, 2026, a new chapter in the world of tea will be written with the grand opening of CHABAR at Seibu Shinjuku PePe. Operated by Net Tower Inc., this fresh take on a tea shop promises to bring innovative drinking experiences to its customers, celebrating the artistry of traditional Japanese tea in a modern context.

Founded with a vision to explore traditional tea through contemporary twists, CHABAR has reimagined its offerings. The new Shinjuku location features a revamped store design and beverage presentations that focus on premium tea leaves and rich, flavorful milk. Uniquely crafted drinks pair traditional flavors with modern techniques, and the store's aesthetic reflects this fusion beautifully.

One of the standout offerings at this new location is the aromatic Osmanthus Oolong Tea Latte, a drink crafted with a rich original milk blend that enhances the sweet fragrance of osmanthus. The delicate, floral notes of this tea not only create a refreshing drink but also evoke the essence of Japan's changing seasons. In addition, the drink is served in cups adorned with motifs of osmanthus petals and dazzling foil stamping, elevating the tea experience to a sensory celebration.

To complement this signature drink, CHABAR will also offer a range of exclusive toppings, such as their signature Golden Tapioca, uniquely produced to match the shop's luxurious aesthetics and flavors.

Details About the New Location

• - Store Name: CHABAR Seibu Shinjuku PePe Store
• - Opening Date: June 20, 2026 (Saturday)
• - Location: 2F, Shinjuku Kabukicho 1-30-1, Seibu Shinjuku PePe, Tokyo, Japan
• - Phone Number: 03-6457-3226
• - Operating Hours: 11:00 AM to 9:30 PM

Grand Opening Campaign

To celebrate the store's debut, a special campaign will take place on June 20, featuring smaller sizes of the Tea Latte at the promotional price of ¥300 (tax included). This limited-time offer invites tea aficionados and newcomers alike to explore and indulge in the innovative menu CHABAR has prepared. For more information, visit the official CHABAR website.

Delight in CHABAR's Signature Tea Lattes

Among many divine menu items, CHABAR’s Tea Latte steals the spotlight. Its luxurious milk blend brings forth a delightful depth and richness, enhancing the selected tea leaves' essence. In addition to the Osmanthus Oolong Tea Latte, the menu features options like English Breakfast Tea Latte and a fragrant Hojicha Latte, which showcase the individuality of each tea.

Celebrate Japanese Matcha with CHABAR

The new venue proudly highlights Uji Matcha Latte, made from the finest matcha, offering a robust flavor profile combined with the creamy texture of milk. For those looking for something refreshing in summer, CHABAR offers delightful drinks like Green Tea and a unique Strawberry Matcha Latte, which combines the berry's tangy sweetness with rich matcha.

A Diverse Selection of Fruit Teas and Toppings

CHABAR goes above and beyond with its menu, offering a variety of fruit teas that combine Osmanthus Oolong Tea or White Peach Black Tea with fresh fruit pieces. The Shinjuku PePe location will also feature limited-time original toppings for an added twist to your tea experience.

With a commitment to revitalizing traditional tea offerings with modern spins, CHABAR is leading the way in innovative tea experiences. Established in 2009, this Japanese tea specialty store continues to evolve, and its newest store is set to enhance the tea-drinking culture further in Japan.

For further details on menus and locations, visit CHABAR's website. Also, check out their sister brands: Pearl Lady, TEA18, and COVERT COFFEE.