#China #Shanghai #hospitality #HOTELEX 2026

Unlock Business Opportunities at HOTELEX 2026

The much-anticipated HOTELEX Shanghai 2026 is set to take place from March 30 to April 2, 2026. This grand event is not just a trade show but a significant opportunity for global hospitality and gastronomy providers to gain direct access to the vast Chinese market as well as the entire Asian region. Following the overwhelming success of the previous year's event, HOTELEX is returning with an even larger scale, increased participation from international buyers, and a heightened commercial value.

With over 3,500 exhibitors and 12,000 overseas buyers, this mega event is poised to showcase a fully integrated industry ecosystem conducive to procurement, partnerships, and sustained market expansion. In 2025, the show welcomed a record 284,581 professional visitors, marking a 34.2% increase in international buyers compared to previous years. Exhibitors reported a 37% rise in qualified leads and a 23% growth in on-site transactions, solidifying HOTELEX's reputation as a powerful platform for business engagement.

Expanded Exhibition Space and Broader Participation

HOTELEX 2026 promises to be even bigger, with an exhibition area spanning 400,000 square meters. Soaring through the major sectors such as kitchen equipment, coffee and tea, catering supplies, beverages, and baking materials, it delivers a holistic view of the industries involved. The event nurtures end-to-end procurement, innovation, and cross-border collaboration, making it an unmissable experience for professionals in the sector.

The core advantage of HOTELEX lies in its comprehensive coverage of the industry. By amalgamating resources from hospitality, catering, cultural tourism, retail, logistics, and health, the event facilitates synergies across the value chain, mirroring the evolving structure of the modern hospitality industry. This consolidated model reflects a ‘shared exhibition for tourism, catering, and hospitality,’ showcasing everything from food and accommodations to travel, shopping, and leisure activities.

Enhanced Brand Presence and Digital Integration

Exhibitors stand to benefit significantly from the event, with access to a combined pool of over 100,000 professional buyers from both HOTELEX and FHC. Attendees will enjoy heightened brand visibility through dedicated digital platforms and robust global social media channels, including LinkedIn, YouTube, Facebook, and TikTok. Additionally, partnerships with prominent industry media amplify marketing and engagement opportunities.

Spaces are limited, so it’s crucial for businesses to reserve their booths early to secure prime locations and capitalize on potential business opportunities. As a strategic gateway, HOTELEX Shanghai 2026 allows global companies to establish a firmer foothold in China while expediting their growth in the Asian hospitality and gastronomy markets.

Don't Miss Out!

For more details on registration and participation, visit HOTELEX's official website. For inquiries about booth reservations, please reach out to Jason Jin at +86 21 3339 2197 or [email protected]. For media and visitor consultation, contact Lizzy Chen at +86 21 3339 2566 or [email protected].

In conclusion, HOTELEX Shanghai 2026 is set to redefine market interaction in the hospitality sector. Be part of this extraordinary event that combines innovation, extensive networking, and massive business potential!