Optimize Your Marketing
2026-06-22 08:51:37

Discover How to Optimize Your Promotional Strategies at Summer EXPO in Tokyo

Optimize Your Marketing Strategies Amid Rising Costs



From June 24 to June 26, 2026, Weill Corporation will be showcasing effective promotional strategies at the Summer Promotion EXPO held at Tokyo Big Sight. With the rising costs of raw materials and supply uncertainties, marketers are increasingly challenged to maintain high response rates on campaigns. This event will provide insights and solutions tailored specifically for your marketing needs.

Understanding Your Challenges


Marketers across various sectors often face common issues: optimizing promotional costs, improving response rates for direct mail and promotional tools, and finding ways to differentiate from competitors. At our booth, we aim to address these challenges directly with actionable advice and solutions.

What to Expect at Our Booth


At our booth (M1-33 in the West Exhibit Hall), you can look forward to:
  • - Effective DM Strategies: Discover how to design direct mail campaigns that enhance response rates without increasing distribution volumes. We’ll showcase real-world success stories that highlight cost-effective measures alongside practical design innovations.
  • - Promotional Tools and Samples: Check out various promotional tools and novelties that have proven effective in trade shows and recruitment events. These are not only eye-catching but are designed to create memorable experiences for the audience.

Key Exhibits


1. Original DM Tools Resist Naphtha Crisis: Designed to increase engagement without the need for larger mail-out volumes, our tools balance cost and effectiveness with innovative features aimed at improving open and response rates.
2. Memorable Promotional Tools: We will present promotional items that are engaging enough to make people stop and take notice. The aim is to provide ideas that create 'memorable experiences' which can significantly enhance brand recall.

Benefits of Visiting Our Booth


  • - Live Samples: Attendees will have the opportunity to view and handle real samples on-site, making it easier to visualize how the tools can be applied within their own companies.
  • - Tailored Consultations: We’ll provide personalized consultations based on your specific challenges and needs, helping you to gather essential insights swiftly.
  • - Efficient Information Gathering: Even a brief visit can yield substantial knowledge, with information tailored to your needs.

Please note that selected exhibits will only be available at the event.

Event Details


  • - Event Name: 27th Summer Promotion EXPO (within Marketing Week -MaS-)
  • - Location: Tokyo Big Sight
  • - Dates: June 24-26, 2026
  • - Time: 10:00 AM - 5:00 PM
  • - Booth Number: M1-33 (West Exhibit Hall 1-2)
  • - Admission Fee: Free (pre-registration required)

For event details, visit Promotion EXPO

Pre-registration: Click here for free registration to ensure smoother access at the venue. We invite you to visit our booth; we look forward to meeting you in person!

About Weill Corporation


Weill Corporation, a subsidiary of Weill Holdings, has over 40 years of experience in commercial printing. We specialize in direct mail with unique features, paper crafts, and pop-up sticker books, supporting many businesses in their promotional efforts.


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Topics Consumer Products & Retail)

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