Limited Edition Meiji Coffee and Fruits Celebrate Shinkansen Retirements
In a delightful fusion of Japan's iconic railway culture and the rich flavors of Meiji beverages, two limited edition drinks have been announced to commemorate the retirements of the 500 Series Shinkansen and 923 Doctor Yellow. From October 1, 2026, these special designs will be available in limited quantities across specific locations in the western regions of Japan.
The newly launched products include the 'Meiji Coffee 500 Series Shinkansen Limited Design' and the 'Meiji Fruits 923 Doctor Yellow Limited Design.' These beverages not only serve as refreshing travel companions but also as perfect souvenirs for visitors exploring the scenic railways of western Japan. With their unique designs celebrating these beloved train models, each 220ml bottle is set at a retail price of 184 yen (including tax), making them accessible for all ages.
Both the 500 Series Shinkansen and the 923 Doctor Yellow have enjoyed long-lasting affection from railway enthusiasts and families alike. The 500 Series Shinkansen, known for its futuristic design and a record speed of 300 km/h, operates under the Kodama service on the Sanyo Shinkansen line. On the other hand, the 923 Doctor Yellow serves an essential role in the Inspection of track and overhead wire systems, earning its name due to its distinctive yellow body. Its sporadic visibility has led to the belief that seeing it is a sign of good luck.
The 'Meiji Coffee' offers a smooth blend of milk and coffee, while 'Meiji Fruits' features a sweet taste with six types of fruits infused with milk. These beverages are designed for optimal convenience, capable of being stored at room temperature, making them ideal for travel. Offering these limited edition drinks is an exciting way for Meiji to enhance the enjoyment of both the flavors and the journey.
Available at convenience stores, souvenir shops, and vending machines throughout the JR West area, including major stations like Kyoto, Shin-Osaka, and Hiroshima, as well as online through the official JR West direct shopping site, these products are sure to draw both train lovers and casual travelers.
In promoting local tourism and enhancing consumer experiences, Meiji aims to further enrich the lives of customers with delightful and delicious beverage options. Note that product availability may be subject to change, and consumers are encouraged to check specific vending locations or retail prices that might vary from the listed suggested retail price.
As fans of the Shinkansen and Doctor Yellow gear up for this farewell celebration, Meiji’s new offerings promise to be both a tasteful tribute and a nostalgic reminder of two of Japan's most cherished train models. With prospects of expanding sales channels and product reach, the Meiji Coffee and Fruits will not only satisfy thirst but also bring joy reminiscent of wonderful journeys on the rails.
Finally, for those eager to ensure they don’t miss out, products will also be available for online purchase starting on the launch date, adding convenience for those unable to visit in person. Be sure to celebrate these unique commemorations with a taste of Japan’s flavorful heritage.
The newly launched products include the 'Meiji Coffee 500 Series Shinkansen Limited Design' and the 'Meiji Fruits 923 Doctor Yellow Limited Design.' These beverages not only serve as refreshing travel companions but also as perfect souvenirs for visitors exploring the scenic railways of western Japan. With their unique designs celebrating these beloved train models, each 220ml bottle is set at a retail price of 184 yen (including tax), making them accessible for all ages.
Both the 500 Series Shinkansen and the 923 Doctor Yellow have enjoyed long-lasting affection from railway enthusiasts and families alike. The 500 Series Shinkansen, known for its futuristic design and a record speed of 300 km/h, operates under the Kodama service on the Sanyo Shinkansen line. On the other hand, the 923 Doctor Yellow serves an essential role in the Inspection of track and overhead wire systems, earning its name due to its distinctive yellow body. Its sporadic visibility has led to the belief that seeing it is a sign of good luck.
The 'Meiji Coffee' offers a smooth blend of milk and coffee, while 'Meiji Fruits' features a sweet taste with six types of fruits infused with milk. These beverages are designed for optimal convenience, capable of being stored at room temperature, making them ideal for travel. Offering these limited edition drinks is an exciting way for Meiji to enhance the enjoyment of both the flavors and the journey.
Available at convenience stores, souvenir shops, and vending machines throughout the JR West area, including major stations like Kyoto, Shin-Osaka, and Hiroshima, as well as online through the official JR West direct shopping site, these products are sure to draw both train lovers and casual travelers.
In promoting local tourism and enhancing consumer experiences, Meiji aims to further enrich the lives of customers with delightful and delicious beverage options. Note that product availability may be subject to change, and consumers are encouraged to check specific vending locations or retail prices that might vary from the listed suggested retail price.
As fans of the Shinkansen and Doctor Yellow gear up for this farewell celebration, Meiji’s new offerings promise to be both a tasteful tribute and a nostalgic reminder of two of Japan's most cherished train models. With prospects of expanding sales channels and product reach, the Meiji Coffee and Fruits will not only satisfy thirst but also bring joy reminiscent of wonderful journeys on the rails.
Finally, for those eager to ensure they don’t miss out, products will also be available for online purchase starting on the launch date, adding convenience for those unable to visit in person. Be sure to celebrate these unique commemorations with a taste of Japan’s flavorful heritage.
Topics Consumer Products & Retail）
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