TOGO'S Launches New Franchise Incentives to Boost Expansion Across Western U.S.

TOGO'S Expands with New Franchise Development Incentives

TOGO'S, renowned as the favorite sandwich franchise of the West Coast, has recently announced new development incentive programs aimed at accelerating its expansion throughout the Western United States. This initiative includes substantial discounts on initial franchise fees and royalties, designed to attract both new and existing franchisees.

The fast-casual dining brand, which first opened its doors in 1971, has demonstrated consistent growth, particularly in Nevada and Washington, where new store openings have garnered significant interest. With plans to further penetrate markets in Oregon, Arizona, and select Mountain West states such as Utah, Idaho, and Colorado, TOGO’S is poised for considerable expansion.

In a recent statement, Matt Dowling, the CEO of TOGO'S, emphasized the company’s commitment to its franchise partners. “We are providing special Development Incentive Programs to candidates genuinely enthusiastic about the TOGO'S brand and dedicated to expanding in the Western U.S. and other underserved markets in California,” he noted.

Details of the Incentive Program

The incentive programs include a remarkable 50% discount on the initial franchise fee and a further 50% reduction on franchise royalties. More appealing, there exists the opportunity for newly onboarded franchisees to secure 0% royalties for a specified period, making it an attractive time to invest in a TOGO'S franchise.

Limited to the first ten agreements executed by qualified new or existing franchisees, these incentives highlight the brand's strategy to foster franchise growth during this crucial phase. To qualify for the royalty discount, franchisees must finalize lease agreements for new locations within six months of entering the franchise agreement.

TOGO'S acknowledges that maintaining its momentum in growth is essential, especially as consumer demand for its fresh and quality-driven sandwiches continues to rise. As highlighted by John Dyer, the Vice President of Franchise Development and Real Estate, this initiative responds to the many requests from former Californians now residing in other parts of the Western U.S., eager to enjoy their favorite TOGO'S sandwiches.

A Tradition of Quality

The commitment to quality has been a cornerstone of TOGO’S since its inception. Using only the freshest artisan breads and premium deli meats, the franchise has cultivated a loyal customer base, leading to its reputation as a top-tier sandwich provider on the West Coast. The ongoing investment in franchise development reflects the brand's sustained growth strategy, aiming to establish a significant national footprint.

For potential franchisees, the initial investment for becoming a TOGO'S franchisee ranges from $451,625 to $650,000, which includes a franchise fee between $15,000 to $30,000. Detailed information regarding the franchise costs and the Development Incentive Programs is available in the company's latest Franchise Disclosure Document (FDD), ensuring transparency for interested parties.

TOGO'S enthusiasm for expansion is palpable, and with these tailored incentives, the brand is set to advance its mission across new territories, ensuring fresh, quality sandwiches remain accessible to an expanding customer base. With its sights set firmly on the future, TOGO'S invites prospective franchisees to become a part of this exciting growth journey. Visit www.togosfranchise.com for more information on franchise opportunities and details regarding the incentive programs.