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A New Era of Weddings: 'One Table, One Story'

Hiramatsu Co., Ltd., headquartered in Shibuya, Tokyo, is set to reshape the wedding landscape with its exciting new offering, 'One Table, One Story', starting March 2026. This innovative concept, developed in collaboration with Zexy, a wedding information service operated by Recruit, aims to redefine how weddings are celebrated, focusing on the quality of time spent with loved ones rather than traditional venue selection.

A Shift in Wedding Values

In recent years, there has been a noticeable shift in wedding values. The focus is moving away from societal expectations and the traditional aspects of weddings towards a more personal view of what is genuinely meaningful to couples. Hiramatsu emphasizes the importance of ‘Slowly Stay Wedding', allowing couples to linger over rich conversations and memorable moments without time constraints. With a minimal guest list, the experience is designed to be deeper and more memorable.

Unique Dining Experiences Centered Around Time

The core of 'One Table, One Story' revolves around significant time shared around a table. Hiramatsu, renowned for its culinary excellence, plans to bring this vision to life by crafting intimate experiences. Rather than merely selecting a venue, the approach prioritizes: “Who do you want to share this day with, and what quality of time do you wish to create?” This compelling question guides couples in designing a celebration that resonates with their personal narratives and relationships.

Two Distinct Types of Celebrations

Hiramatsu will launch in both urban and resort settings:

• - Resort Weddings at THE HIRAMATSU HOTELS & RESORTS in Ginoza, Okinawa, will feature immersive experiences that incorporate the natural beauty of the location.
• - Urban Weddings will commence simultaneously at Auberge de Lil Tokyo in Roppongi, providing a sophisticated city environment that exudes polished elegance.

Each venue will offer three unique table experiences:

Okinawa's Resort Experience - THE HIRAMATSU HOTELS & RESORTS Ginoza

1. Ocean Table: Celebrate with breathtaking views and cherished relationships.
2. Timeless Table: Enjoy soothing conversations, celebrating family and life appreciation.
3. Seasonal Table: Savor the season's bounty in an elegantly crafted culinary journey.

Tokyo's Urban Experience - Auberge de Lil Tokyo

1. Culture Table: Immerse in architecture, art, and music, crafting a unique, sophisticated experience.
2. Memory Table: Participate in heartwarming recollections through family photos and cherished moments.
3. Gastronomy Table: Feast on exquisite cuisine presented live, creating gourmet conversations.

The HIRAMATSU SALON: A Hub for Personalized Experiences

As part of this initiative, Hiramatsu will introduce the HIRAMATSU SALON at Hillside Terrace in Daikanyama. This comprehensive hub allows couples to articulate their aspirations with top-tier wedding planners and concierge experts. Unlike traditional models that focus on venue options, the salon begins with time design, suggesting optimal venues and experiences tailored to each couple's preferences.

In an exciting development, weddings will no longer be restricted to selected restaurants. Choosing a venue that resonates with the couple's narrative will expand possibilities across Hiramatsu’s network of 20 restaurants and 6 hotels.

Launch and Future Vision

With launches planned in March 2026, ’One Table, One Story’ embraces evolving wedding values—highlighting authentic connections and personal stories over ostentation. This concept champions intimacy in celebrations and positions culinary artistry at its heart, providing a contemporary luxury that resonates with the next generation.

For those eager to explore this new luxury wedding experience and the growing importance of quality time, more information can be found on the official 'One Table, One Story' website. Discover how to create your unforgettable wedding story today.

Hiramatsu invites all couples looking for a tailored wedding experience that celebrates personal connections and profound memories to join them in this exciting new chapter in the wedding industry.