#USA #West Chester #Supreme Group #Supreme Communications #Nicky Battle

Supreme Group Launches Supreme Communications

Supreme Group, an innovative marketing and communications platform tailored for the healthcare and life sciences sector, has officially announced the formation of its new full-service public relations agency, Supreme Communications. This new entity arises from the merger of the esteemed agencies Amendola Communications and Health+Commerce, paving the way for a more formidable presence in the dynamic healthcare landscape.

The launch event saw Nicky Battle appointed as the president of Supreme Communications. Battle, who has an extensive background in healthcare communications spanning over 20 years, previously excelled as the managing director and healthcare industry lead at Ketchum. Her previous experience also includes significant roles at IPG's MRM//McCann and founding ThinkTank Digital, a firm recognized for redefining consumer brands' digital strategies.

Accompanying Battle in leadership is Nicole Beckstrand, promoted to managing director, who brings a wealth of experience with more than 30 years in strategic communications. Since her arrival in 2020, Beckstrand has dramatically expanded the client base and service offerings of the agency. Now in her new role, she will oversee the agency’s strategic initiatives and continue driving its growth engine.

According to Tom Donnelly, CEO of Supreme Group, the merger positions Supreme Communications uniquely in the market. He states, “By combining the strengths and reputations of two outstanding agencies, we are starting from a strong foundation. Under Nicky Battle's leadership, we are embarking on an exciting new chapter that will enhance our capabilities and elevate the standards for communications within the healthcare and life sciences industries.”

As healthcare evolves, so does the approach necessary for effective communication. Supreme Communications aims to address these needs by employing a digital-centric strategy. This approach acknowledges the growing importance of credibility and influence through innovative methods. The agency uniquely combines artificial intelligence (AI) and Generative Engine Optimization (GEO), two advanced tools to enhance attention and discoverability in a saturated marketplace.

Battle expressed her enthusiasm about this new venture: “The teams merging to form Supreme Communications have an impressive track record in healthcare and life sciences. I’m energized by the potential we possess to further build on our trusted foundation, leveraging digital advancements and AI to empower our clients in accelerating their reputations.”

Supreme Communications is set to serve as a leading player within the Supreme Group umbrella, which encompasses three core areas: Brand + Creative, PR + Communications, and Performance Digital + Technology. Clients of Supreme Communications will have access to a vast array of shared resources, including cutting-edge technology, AI-driven insights, and a diverse pool of creative talent, all designed to foster innovation and enhance organizational capabilities.

About Supreme Group

Supreme Group is an integrated framework designed specifically for healthcare and life sciences marketing and communications. Supported by Trinity Hunt Partners, Supreme Group combines specialized agencies across multiple disciplines: Brand + Creative, PR + Communications, and Performance Digital + Technology. Their strategic and AI-powered approach is crafted to deliver tangible, measurable results while ensuring a collaborative environment for all portfolio companies, which include Supreme Communications, Supreme Optimization, Curator24, and Pivot Design.

This newly formed alliance signifies the dawn of a new era in healthcare communications, one that champions innovation, expertise, and a client-centric approach. With the unified strength of two storied names in communications, Supreme Communications is set to redefine industry standards and expectations. For further information, visit www.supremegroup.ai.