#Japan #New York #personal care #Kiehl's #Body Serum

Kiehl's New Personal Care Series

Kiehl's, a skincare brand with over 170 years of history, is set to unveil its latest innovation, the 'Personal Care Series,' on May 15, 2025. Originating as a small apothecary in New York's East Village in 1851, Kiehl's has committed to researching natural ingredients and developing effective skincare products based on dermatological science. The new series is designed to empower individuals, particularly focusing on the often overlooked and delicate areas of the body.

Introducing Kiehl's DS Personal V Drop

Among the new offerings is the Kiehl's DS Personal V Drop, a 30mL body serum priced at ¥5,940. This product aims to help users confidently reveal their skin, whether it’s the underarms or bikini line. Understanding the significance of self-care in unseen areas, the formula contains AHA, known for its gentle exfoliating properties, helping to create a smooth and even skin texture. Additionally, natural beauty oils enhance that fresh, clean feeling, minimizing concerns regarding dullness.

Unique Features of the V Drop

Kiehl's has adopted a two-layered structure in this serum, combining serum and oil for enhanced absorption. By shaking the bottle, users can easily mix the layers, achieving a lightweight, silky texture ideal for delicate skin areas.

Application Instructions

The Kiehl's DS Personal V Drop can be applied anytime, day or night, focusing on trouble spots such as the underarms or V-line areas. For application:
1. Shake the bottle to mix the serum and oil thoroughly.
2. Dispense an appropriate amount (approximately one dropper) onto clean, dry fingertips.
3. Tap lightly onto the desired area for even coverage.

Ensure that the product is used externally and avoid any mucous membranes.

Introducing Kiehl's DS Personal D Cream (Limited Edition)

In addition to the V Drop, Kiehl's also presents the Kiehl's DS Personal D Cream, a body cream aimed at keeping skin fresh during warmer seasons. This limited edition product, offered at ¥4,620 for a 75mL bottle, features a lively citrus fragrance that not only provides moisture but also transforms from a cream texture to a powder-like finish. This innovative formulation maintains optimal skin conditions, effectively absorbing excess sweat and oil while reducing the discomfort caused by friction.

Using the D Cream

The D Cream can be applied to various areas, including underarms and delicate zones. For best results:
1. Take a small amount (about the size of a grain of rice for underarm use) with clean hands.
2. Apply to dry skin before dressing, ensuring it is fully absorbed before putting on clothes.

Kiehl's has built a reputation over the years for personalized service and tailored solutions. The brand’s core beliefs focus on 'Nature,' 'Science,' and 'Service,' fundamentally defining its commitment to high-quality skincare products that support everyone's journey to healthy skin. Kiehl's embraces the philosophy that being authentically oneself can be a joyful experience.

Kiehl's Community Initiatives

Moreover, Kiehl's is dedicated to giving back and has launched several sustainability initiatives, including the “Kiehl’s Mission Renewal” program, which aims to contribute positively to society and promote a better future. This commitment to the community was instilled by founder Aaron Morse, reflecting the brand's dedication to social responsibility.

For updates and more information, follow Kiehl's on Instagram (@kiehlsjp) and X (@kiehlsjp).