#France #Cannes #Kipling #Soft Travel

Kipling Returns to Cannes with Exciting Spring/Summer Collection

In September 2025, Kipling, the renowned lifestyle brand under VF Corporation, announced its participation in the TFWA World Exhibition & Conference in Cannes, scheduled from September 28 to October 2, 2025. This year, the brand is presenting its Spring/Summer 2026 collection, themed around soft travel, underlining comfort, flexibility, and the spirit of exploration.

Introduction of the Soft Travel Collection

Kipling's new luggage line emphasizes a lightweight design, smart functionality, and the playful essence the brand is known for. As the landscape of international travel continues to change, Kipling is reaffirming its market position with innovative products that cater to modern travelers’ needs. Thomas Falcy, the Sales Director of Packs, noted, "We are enhancing our travel offerings this season with new four-wheel suitcases and the compact Seoul Cabin backpack, designed to fit under the seat, catering to evolving traveler demands."

The Jet luggage line ingeniously combines Kipling's iconic crinkled nylon with PU-reinforced bases, 360-degree rotating wheels, TSA locks, and the beloved monkey keychain accessory. Additionally, the Seoul Cabin backpack has been designed for the modern professional traveler, featuring a complete opening, padded straps, a trolley sleeve, and a compartment suitable for a 15-inch laptop. Furthermore, the Jonis Up travel bag is back, boasting optimized organization and a top opening for easier access.

Enhancing Shopping Experiences

In alignment with its strategy, Kipling is revamping its visual branding at airports and its flagship store in Dubai, introducing contemporary designs and the brand's core DNA to elevate the shopping experience for travelers. This improvement aims to boost sales per square meter. Domitille Parent, Global Brand VP at Kipling, commented, "Kipling offers a complete range of bags for all your travel needs – from accessory pouches to travel bags, we have what you need. What's better than a perfectly matched travel set?"

The 'Follow Your Monkey' Campaign

In an effort to rekindle brand enthusiasm and strengthen emotional connections with a global audience, Kipling is launching its Autumn/Winter 2025 campaign titled 'Follow Your Monkey'. This campaign aims to resonate particularly in France and key EMEA markets, showcasing the iconic monkey mascot as a reminder for consumers to follow their instincts, embrace spontaneity, and stay true to their authentic selves.

Conclusion

Visitors can discover Kipling’s latest innovations and imaginative travel solutions at the Palais des Festivals et des Congrès in Cannes. With its commitment to enhancing travel experiences, Kipling continues to shape the future of travel retail and engage customers with functional yet playful designs. Explore the essence of travel with Kipling as the brand unveils its commitment to innovation, lightness, and storytelling in the heart of one of the most prestigious venues in the industry.