A Special Celebration with Ito Yokado's 2026 Gifts
As the tradition of celebrating Mother's Day and Father's Day evolves, Ito Yokado has adjusted its offerings to align with changing consumer preferences. Starting March 9, 2026, Ito Yokado will begin accepting pre-orders for its highly anticipated gift selections, which now include a diverse range of sweets and gourmet meals aimed at enhancing shared family moments.
In recent years, customers have expressed a desire not only to give physical gifts but to cherish quality time with loved ones. Acknowledging this trend, Ito Yokado has expanded its cake and dessert offerings by approximately 1.5 times compared to previous years. Customers can expect to find beloved partnerships with renowned brands like Ginza Senbikiya and the Imperial Hotel, bringing high-quality treats directly to their tables.
This year's special offerings don’t stop with sweets; Ito Yokado has introduced a full line of twelve gourmet meal options. With dishes like eel, grilled meat, and hamburgers, these selections provide effortless yet luxurious dining experiences for families. The intention is clear—to help create an inviting and festive atmosphere around the family table.
Notably, Ito Yokado will also run a 'Happy Early Bird Gift' campaign, offering a 10% discount on pre-ordered gifts made by April 20, with delivery scheduled from May 5 to May 8. This initiative not only provides great savings but encourages early planning, allowing customers to enjoy the benefits of thoughtful gift-giving.
Another exciting addition for 2026 is Ito Yokado’s