#Japan #Tokyo #JAGA BOULDE #Tokyo Banana #Calbee

Introduction of 'Jaga Boulde' Potato Chips

This spring, travelers can indulge in a unique snacking experience with the debut of the innovative potato chip brand 'Jaga Boulde' at Haneda Airport. A collaboration between Grape Stone Co., based in Ginza, Tokyo, and Calbee Inc., boasting a headquarters in Chiyoda, Tokyo, Jaga Boulde will be available from April 8 to July 7 at Haneda Airport Terminal 1's Market Place 'Haneda Star Sweets.'

Jaga Boulde is celebrated for its new approach to potato chips, merging innovative flavors with high-quality ingredients. The brand made waves last year with its transformation, featuring a dual variety of potatoes: the classic potato and sweet potato. Following its phenomenal success at Tokyo Station, where long queues are a common sight, this limited-time offering at Haneda marks an exciting expansion.

Unique Offerings

Travelers can delight in the first-ever 'Aburi Satsuma Chips', made from the premium 'Beni Tenshi' sweet potato, known for its evolved sweetness through aging. These chips are crafted using the unique ATU method, which adds an exceptional depth of flavor through a searing process. Two delectable flavors are available: the Fermented Butter and Crème Brûlée versions, both curated under the supervision of the renowned Japanese restaurant, Hiroo Onogi.

Each flavor is packed with a unique profile that complements the rich taste of the sweet potatoes, making them perfect for snacking during flights. The fermented butter variant captures the essence of enjoying warm roasted sweet potatoes with a buttery finish, while the crème brûlée version encapsulates a caramelized sweetness that is both indulgent and satisfying.

The Fan-Favorite 'Jaga Boulde Chips'

Another standout on the menu is the acclaimed 'Jaga Boulde Chips,' which has garnered extensive media attention as a top gift from Tokyo. They are crafted with careful seasoning, drawing from the expertise of Hiroo Onogi to highlight the natural flavors of the components. The chips are cut thickly to deliver a satisfying crunch, balancing a crispy outer layer with a delightful inner texture. With features like KGT (which stands for less powder on fingers), these chips are ideally suited for enjoying in-flight.

Several unique flavors await patrons:

• - Katsu and Kombu Umami: A wondrous fusion of rich umami extracted from katsu (bonito) and kombu (kelp).
• - Golden Consommé Flavor: This variety captures the savory richness reminiscent of meticulously simmered chicken and vegetable broth.
• - Shellfish and Aosa Seaweed Taste: A delicate and fragrant blend that highlights the umami essence of shellfish and seaweed.
• - Beef Dashi with Wasabi: A uniquely piquant flavor profile featuring Shizuoka-grown wasabi that perfectly complements the savory beef broth.
• - Truffle Aroma Cream Sauce (seasonal): This flavor boasts an enchanting aroma of truffles intertwined with the richness of kelp dashi.

Pricing and Availability

Each pack contains four bags and is priced at ¥1,047 (tax excluded). Due to the high demand for these popular products, early sell-outs are expected, so eager snackers are encouraged to visit quickly!

Conclusion

As Jaga Boulde makes its debut at Haneda Airport, travelers are invited to explore this exciting evolution in potato chips, featuring carefully curated flavors and high-quality ingredients. Don't miss this chance to take home a piece of Tokyo's culinary craze while indulging in a delicious snack on your journey.