#South Korea #Seoul #Ponta Points #Loyalty Marketing #CU Convenience

CU Launches Ponta Points Service for Japanese Visitors

On December 12, 2025, a significant new service will be introduced at CU, one of South Korea's leading convenience stores, enabling Japanese visitors to earn and redeem Ponta points during their shopping experiences. This service, operated by Loyalty Marketing Inc., which manages the common loyalty program Ponta, aims to enhance the shopping experience for Ponta members traveling to Korea.

Earning and Redeeming Ponta Points

By presenting a specialized Ponta card through the Ponta app while shopping at CU, customers will be able to earn points seamlessly. No additional registration or ID linkage is required, making it an easy process for visitors. For every 2,000 Korean Won spent, shoppers can earn 1 Ponta point. Additionally, these points can be redeemed at CU at a rate of 1 point equaling 10 Won. Points earned can also be utilized at partner companies in Japan, ensuring constant benefits for Ponta members.

Launch Campaign Details

To celebrate this exciting service launch, there will be a special promotional campaign running from December 12, 2025, to February 5, 2026. Customers who use the Ponta card for the first time at CU will receive a bonus: 20% of their shopping amount back in Ponta points, up to a limit of 1,000 points. Moreover, for every purchase made at different CU locations using the Ponta card, shoppers will earn an additional 20 points, with a total of 100 points being the maximum achievable reward.

Exclusive Coupons and Additional Benefits

In addition to point rewards, participating customers will also receive exclusive coupons that will allow them to buy eligible products at CU for 50% off. Furthermore, a concurrent campaign will award ZIPAIR points to enhance the travel experience for those who fly with ZIPAIR during their time in South Korea.

How to Use the Service

Using the CU Ponta card is simple. While shopping at CU, customers just need to display the dedicated Ponta card via the Ponta app. Points will be added immediately with some exceptions where points may be credited later. The ease of this service makes it a convenient choice for Japanese travelers looking to make the most of their shopping experience in Korea.

Participate in the Launch Campaign

• - Duration: December 12, 2025 - February 5, 2026
• - Rewards: Earn 20% in Ponta points on your first use, with a maximum cap applied.
• - Additional Points: Earn 20 points each time you shop in different CU stores with the card.

For the detailed terms and conditions of the campaign, customers can visit the official campaign pages linked on the Ponta website.

With this innovative service, CM aims to provide a more enriching shopping experience, allowing Ponta's 'convenient, beneficial, and enjoyable' ethos to expand beyond Japan and into the hearts of travelers visiting South Korea.

For further information, including service details and how to take advantage of this new offering, visit Ponta’s Official Site.