Phoenix Student's Delightful OREO® Crunch Dessert Wins Innovation Contest at Peter Piper Pizza

Exciting New Menu Item at Peter Piper Pizza



In a sweet victory for innovation and culinary creativity, Phoenix resident and Arizona Culinary Institute student Brianna Enos has triumphed with her OREO® Crunch dessert, winning the coveted Innovation Oven Contest hosted by Peter Piper Pizza. Launched on January 7, 2026, this mouthwatering treat is now available for a limited time at selected locations, showcasing the delectable blend of nostalgia and flavor.

Brianna’s inspiration for the OREO® Crunch comes from her own family, particularly her children and her cherished memories of enjoying sweets. “My kids are huge OREO fans, and I’ve always loved Peter Piper Pizza’s Cinnamon Crunch. So creating a dessert inspired by something I love felt personal and fun,” she shares. The dessert is crafted with Peter Piper’s signature made-from-scratch dough, culminating in a shareable delight for guests of all ages.

Genaro Perez, the Chief Marketing Officer at Peter Piper Pizza, emphasizes the company's commitment to innovation. “We’re always looking for ways to innovate and bring new, exciting menu items to our guests. Partnering with Arizona Culinary Institute gave us the opportunity to support culinary education while bringing Brianna’s creative, family-friendly dessert to life for our guests.”

The OREO® Crunch is priced at $7.49 and can be enjoyed for dine-in, carryout, or delivery through March 8, or until supplies last. Alongside the launch of this dessert, Peter Piper Pizza is also introducing two new limited-time beverage options: Bud Light® Chelada and Watermelon Limeade ICEE®, ensuring there's something for everyone.

The Bud Light® Chelada combines hearty Clamato juice with a refreshing twist of lime and spices, offered at $6.99 for a 12-ounce can. In contrast, the Watermelon Limeade ICEE brings a burst of summery flavor in two sizes—12 ounces for $2.99 and 16 ounces for $3.99.

Besides these exciting new offerings, the beloved Double Up deal is making a comeback across select Arizona, New Mexico, and Texas locations. The deal features two large, one-topping pizzas starting from just $24.99 until March 1.

As part of her winning, Brianna Enos not only receives a $1,500 scholarship but also earns a share of the proceeds from each OREO® Crunch sold. This initiative not only encourages young culinary talents but also emphasizes Peter Piper Pizza's dedication to fostering the next generation of chefs.

Reflecting on her achievement, Brianna adds, “Seeing my creation on their menu feels like a full-circle moment.” For those eager to experience this sweet treat or explore the new drink specials, head to participating Peter Piper Pizza locations or visit them online at peterpiperpizza.com.

Peter Piper Pizza has been a staple since its founding in 1973 in Glendale, Arizona, blossoming into a family-friendly restaurant that boasts over 115 locations across the U.S. and Mexico. Known for their fresh, made-from-scratch pizzas and a plethora of fun activities, Peter Piper Pizza is dedicated to providing a wholesome dining experience intertwined with community values - donating over $600,000 annually to support children's education.

Topics Consumer Products & Retail)

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