#China #Xi'an #Bon Natural Life #Qingshengyuan #Kombucha Product

BON Introduces Kombucha-Inspired Beverage

Bon Natural Life Limited, listed on Nasdaq as BON, has recently unveiled an innovative kombucha-inspired health beverage aimed at the natural and functional beverage market. The company has also strategically aligned with Shaanxi Qingshengyuan Health Industry Co., Ltd., a top distributor of health-centric products in China. This collaboration comes as part of a non-exclusive sales agreement, valued at $12 million over a two-year term.

In an era where consumer health consciousness is on the rise, especially among younger demographics, BON's new kombucha-inspired product stands out. It is crafted from premium tea, sugar, and a Symbiotic Culture of Bacteria and Yeast, commonly known as SCOBY. The natural fermentation process used in its production preserves the freshness of the tea while ensuring a sweet aftertaste and a subtle effervescence. Most notably, this beverage boasts an enhanced concentration of tea pigments compared to competing products.

The Growing Popularity of Kombucha

The functional beverage sector has seen rapid growth recently, with kombucha emerging as one of the frontrunners thanks to its associations with health benefits and natural ingredients. BON's entry into this sector aligns perfectly with current market trends that prioritize efficiency, purity, and scientific backing in food and beverages. More consumers are curious about the health-promoting qualities of natural ingredients, and this product is designed to meet those expectations.

Tea pigments, the natural compounds found in tea, are formed during the tea's fermentation and oxidation. These pigments play a crucial role in giving tea its vibrant color and clarity and are believed to possess significant health benefits, including antioxidant properties. As research continues to explore the potential biological properties of tea pigments, they have become a valuable inclusion in tea beverages and health products alike.

Market Opportunities

According to industry reports, the market for tea-pigment-based ingredients is on an upward trajectory, which is projected to reach approximately $1 billion in potential applications within the next few years. As the functional food and beverage market expands, tea pigments are becoming a popular choice for companies looking to replace synthetic additives with natural alternatives.

In making this strategic collaboration with Qingshengyuan, BON aims to leverage the strengths of both organizations to increase awareness of their ingredient technologies and extend their market reach in China. This partnership is crucial for enhancing consumer recognition of BON’s innovative products and will support broader adoption of health-focused trends in the industry.

Yongwei Hu, BON's CEO and Chairman, remarked on the significance of this partnership, stating, "This strategic cooperation with Qingshengyuan represents an important step in expanding BON's presence in the functional product industry. We anticipate that blending the resources and strengths of both organizations will elevate market awareness of our ingredient technologies and expand our reach among targeted consumer demographics."

This exciting movement is expected to strengthen BON's positioning in both domestic and international markets, stimulating future revenues and enhancing shareholder value.

About Bon Natural Life Limited

Bon Natural Life Limited is based in the Cayman Islands and specializes in bio-ingredient solutions within the natural health and personal care industry. The company’s commitment to innovation and high-quality products positions it as a leader in a fast-evolving market. For ongoing updates and further information about their product offerings, visit Bon Natural Life's website.