#Japan #Ponta #Morioka #Loyalty Marketing #Yakuodo

Yakuodo and Loyalty Marketing Join Forces

Yakuodo, a prominent drugstore chain operating primarily in the Tohoku region of Japan, has announced a collaboration with Loyalty Marketing Co., Ltd., the company behind the popular Ponta point system. This partnership marks a significant enhancement in customer loyalty rewards for shoppers at Yakuodo's 412 stores, starting from June 23, 2025.

Overview of the Partnership

This strategic alliance allows customers to earn Ponta points on their purchases at Yakuodo locations. Customers will accrue 1 Ponta point for every 100 yen spent (excluding tax), with each point being equivalent to one yen. The integration of the Ponta points system is expected to create a more engaging shopping experience for Yakuodo's customers, allowing them not only to collect points but also to enjoy the benefits of a versatile rewards program.

The announcement included mention of an upcoming promotional campaign scheduled for September, aimed at incentivizing shoppers with attractive rewards as part of the launch festivities.

Details of the Point System

Starting from the specified date, the following key features of the Ponta points program at Yakuodo will be implemented:

• - Service Start Date: June 23, 2025
• - Participating Stores: Yakuodo's 412 outlets
• - Point Accumulation: Customers earn 1 Ponta point for every 100 yen spent, excluding purchases of tobacco and gift certificates.
• - Point Utilization: Customers can redeem Ponta points at a rate of 1 point (1 yen) or more, usable for all products, but cannot be combined with other loyalty points such as WA!CA points.

This new partnership is expected to strengthen Yakuodo's position in the market by providing its customers with enhanced conveniences and rewards, aligning with Loyalty Marketing's vision of making everyday life more enjoyable through accessible and rewarding systems.

About the Companies

Loyalty Marketing has consistently focused on offering engaging services that resonate with consumers. Their commitment to providing a seamless integration of points into daily shopping experiences is evident in this collaboration.

Yakuodo, with roots deeply planted in the Tohoku region, has made significant strides in the drugstore sector since its inception. The integration of the Ponta points program is a testament to their dedication to improving customer satisfaction and loyalty.

Conclusion

As the rollout of the Ponta point program approaches, customers are encouraged to take advantage of the exciting opportunities that will arise from this partnership. This collaboration not only enhances the shopping experience at Yakuodo but also exemplifies how strategic alliances can lead to greater customer engagement and satisfaction.

For companies interested in partnering with Loyalty Marketing or learning more about point programs, inquiries are welcomed, and further information can be sought through their corporate channels.