Boost Sales with Videos
2025-06-12 03:58:57

Transforming E-commerce Sales: The Power of Short Videos in Driving Conversion Rates

Transforming E-commerce Sales with Short Videos



The rise of digital marketing strategies has necessitated an innovative approach for e-commerce businesses looking to increase their sales. On July 2nd, 2025, Gaprise Inc., based in Chiyoda, Tokyo, will be hosting a seminar titled "How to Increase Your E-commerce Conversion Rates Significantly". This seminar will delve into the exciting combination of short videos and e-commerce to boost conversion rate (CVR) and overall sales.

Seminar Overview



The focus of the seminar, "How to Create a Video Experience that Doubles CVR with Short Videos in E-commerce," aims to inspire participants to connect emotionally with consumers, evoking a sense of urgency and desire to purchase. By showcasing successful case studies from industry leaders, the presentation will offer detailed strategies and essential points that can help businesses implement short video tactics effectively.

Who Should Attend?


This seminar is highly recommended for:

  • - E-commerce managers who recognize challenges in improving CVR.
  • - Marketing professionals who are curious about video strategies but unsure where to start.
  • - Business owners looking for new, efficient ways to increase sales.

Presenter Introduction


The seminar will feature Masahiro Tajima from the UGC & D2C Division at Gaprise Inc. Tajima has employed cutting-edge marketing technologies from overseas to address complex issues in the e-commerce sector. His expertise lies in proposing tailored strategies that align with specific needs and promoting UGC marketing tools, including short videos that drive effective results.

Details of the Seminar


  • - Date and Time: July 2, 2025, from 14:00 to 14:30 (Japan time)
  • - Cost: Free
  • - Registration: Interested participants can sign up for the seminar through our corporate website.

About Gaprise Inc.


Recently discussed in Gartner Japan, Japan's enterprise ICT market spending is projected to exceed 30 trillion yen by 2025, indicating significant growth potential. Notably, the SaaS market shares just 4% of this figure, demonstrating ample opportunity for development.

Since its founding in 2012, Gaprise has continued to distinguish itself in the competitive SaaS landscape by discovering and proposing innovative technologies from around the world. We have formed strong alliances with publicly traded companies like monday.com and Riskified, and have partnered with high-growth ventures such as Contentsquare and Yotpo. This has allowed us to carve out a unique position in the market.

Moreover, as Google Optimize services come to an end in 2023, Gaprise will be the only company in Japan to introduce three recommended A/B testing tools. Starting in February 2024, we will expand our offerings to include various site speed improvement tools, ensuring we cater to clients' diverse needs without being constrained by specific technologies.

Our goal is to accelerate business growth by offering targeted services that include advanced technology implementation, online audience acquisition, user experience optimization, content management, project management, and AI technologies — all tailored to solve client challenges effectively.

Company Profile


  • - Name: Gaprise Inc.
  • - Founded: January 27, 2005
  • - CEO: Ryoji Kai
  • - Capital: 20 million yen
  • - Location: 2-2-1 Kanda Nishikicho, Chiyoda-ku, Tokyo, KANDA SQUARE WeWork 11F
  • - Corporate Website: Gaprise

Please feel free to connect with us as we continuously strive to meet the evolving demands of the e-commerce landscape and empower businesses through technology.


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Topics Consumer Products & Retail)

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