Naturepedic Introduces New Line of Organic Stuffed Animals Supporting Wildlife Conservation
Naturepedic, renowned for being a leading GOTS-certified organic and EWG Verified sleep brand, has recently announced the launch of an inspiring new collection of organic stuffed animals crafted specifically for families. This exciting initiative not only expands the brand's product offerings but also reinforces its mission centered around sustainability and environmental education. With an official release coinciding with National Wildlife Week, Naturepedic aims to create awareness about endangered species and promote their protection.
The collection features eight unique stuffed animals, each representing a different endangered species, and is made exclusively from 100% certified organic cotton. Each toy comes with an educational insert detailing the species’ endangered status, providing children and parents with an excellent opportunity to engage in discussions about sustainability and wildlife conservation. The adorable stuffed animals bear playful names and imaginative backstories, such as Wade the Whale, Terry the Turtle, Puddles the Penguin, Sunny the Sloth, Hadley the Hippo, Elliot the Elephant, Perry the Polar Bear, and Bailey the Bear, who is accompanied by an organic blanket.
One of the standout features of this launch is its commitment to giving back to conservation efforts. Naturepedic has pledged to donate 10% of every stuffed animal purchase to the Wildlife Conservation Network, ensuring that each buy contributes directly to the protection of wildlife and their habitats. The use of GOTS-certified organic cotton means that these toys are free from harmful chemicals and synthetic materials, creating a safer play environment for children.
Arin Schultz, Chief Growth Officer at Naturepedic, emphasizes the brand's dedication to providing safer sleep solutions and expanding their offerings to include engaging, sustainable play options for families. Schultz notes, "At Naturepedic, our ethos has always been to provide consumers with safer sleep options for their children. With this new product line, we are expanding our offering to provide families with a fun, sustainable, and safe option for playtime."
This expansion into a new product category comes on the heels of significant growth for Naturepedic. Following the successful launch of their ‘Bedding Made Better’ collections for adults, kids, and babies, they continue to innovate and introduce additional products within the baby and kids segment. This positions Naturepedic as a go-to brand for parents seeking the best for their children’s health and environmental impact.
Available for purchase at the Naturepedic website for $39, these organic stuffed animals make excellent companions for naptime, playtime, or bedtime while also engaging families in sustainable practices. This initiative aligns with a broader goal to educate consumers on the importance of creating certified organic and environmentally responsible spaces for their children.
Established for over 20 years, Naturepedic has long been a pioneer in the organic mattress and bedding industry, exemplifying a commitment to a holistic lifestyle that safeguards families through healthier products. By ridding their mattresses of flame retardants and polyurethane foam, they prioritize the health of consumers and the planet. As members of the Organic Trade Association and 1% for the Planet, they actively support approved non-profits dedicated to environmental causes. For those interested in enhancing their children’s playtime with purpose, Naturepedic's new line of organic stuffed animals represents a delightful and meaningful option.
For more information about Naturepedic's latest offerings and to explore the full range of products designed with health and sustainability in mind, visit naturepedic.com.
The collection features eight unique stuffed animals, each representing a different endangered species, and is made exclusively from 100% certified organic cotton. Each toy comes with an educational insert detailing the species’ endangered status, providing children and parents with an excellent opportunity to engage in discussions about sustainability and wildlife conservation. The adorable stuffed animals bear playful names and imaginative backstories, such as Wade the Whale, Terry the Turtle, Puddles the Penguin, Sunny the Sloth, Hadley the Hippo, Elliot the Elephant, Perry the Polar Bear, and Bailey the Bear, who is accompanied by an organic blanket.
One of the standout features of this launch is its commitment to giving back to conservation efforts. Naturepedic has pledged to donate 10% of every stuffed animal purchase to the Wildlife Conservation Network, ensuring that each buy contributes directly to the protection of wildlife and their habitats. The use of GOTS-certified organic cotton means that these toys are free from harmful chemicals and synthetic materials, creating a safer play environment for children.
Arin Schultz, Chief Growth Officer at Naturepedic, emphasizes the brand's dedication to providing safer sleep solutions and expanding their offerings to include engaging, sustainable play options for families. Schultz notes, "At Naturepedic, our ethos has always been to provide consumers with safer sleep options for their children. With this new product line, we are expanding our offering to provide families with a fun, sustainable, and safe option for playtime."
This expansion into a new product category comes on the heels of significant growth for Naturepedic. Following the successful launch of their ‘Bedding Made Better’ collections for adults, kids, and babies, they continue to innovate and introduce additional products within the baby and kids segment. This positions Naturepedic as a go-to brand for parents seeking the best for their children’s health and environmental impact.
Available for purchase at the Naturepedic website for $39, these organic stuffed animals make excellent companions for naptime, playtime, or bedtime while also engaging families in sustainable practices. This initiative aligns with a broader goal to educate consumers on the importance of creating certified organic and environmentally responsible spaces for their children.
Established for over 20 years, Naturepedic has long been a pioneer in the organic mattress and bedding industry, exemplifying a commitment to a holistic lifestyle that safeguards families through healthier products. By ridding their mattresses of flame retardants and polyurethane foam, they prioritize the health of consumers and the planet. As members of the Organic Trade Association and 1% for the Planet, they actively support approved non-profits dedicated to environmental causes. For those interested in enhancing their children’s playtime with purpose, Naturepedic's new line of organic stuffed animals represents a delightful and meaningful option.
For more information about Naturepedic's latest offerings and to explore the full range of products designed with health and sustainability in mind, visit naturepedic.com.
Topics Consumer Products & Retail）
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