Chery's Exciting Collaboration with the 2025 Asian Youth Para Games in Dubai
On December 4, 2025, the global presence of Chery Automobile Co., Ltd. was highlighted during a significant signing ceremony in Dubai, marking their partnership with the organizing committee of the 2025 Asian Youth Para Games (AYPG). This collaboration is not just a business agreement; it is a partnership that embodies a shared commitment to empower young athletes and promote an inclusive sporting environment.
Key Leaders Gather for a Momentous Event
The signing ceremony was graced by dignitaries such as Mr. Zhu Shaodong, Executive Vice President of Chery International, and Mr. Majid Rashed, President of the Asian Paralympic Committee. Their presence underscored the importance of this collaboration. The ceremony was conducted under the inspiring theme, "With CHERY, Born to Rise!" which aligns perfectly with AYPG's motto emphasizing resilience and aspiration. Zhu Shaodong spoke passionately about Chery's journey since its inception in 1997, celebrating its evolution into a Fortune Global 500 company and its operations across more than 120 countries. He emphasized, "This is Chery's 'rise.' We look forward to cheering on the 'rise' of every young athlete on the field."
A Legacy of Commitment to Accessibility
Chery's relationship with the Asian Paralympic community dates back to prior initiatives, such as support for the Kazakhstan Children Paralympic Games and collaboration during the General Assembly of the Asian Paralympic Committee. These efforts laid a strong foundation for this newly forged partnership. The company’s commitment to research and development (R&D) enables it to assure athletes and organizers that they will receive exceptional support throughout the event. Chery is prepared to leverage its technological resources to innovate not just sports products but also training solutions, thereby optimizing the experience for all athletes.
Corporate Social Responsibility at Its Core
Chery's dedication extends beyond just the sporting world. The company actively integrates social responsibility into its business model, collaborating with international organizations like the International Union for Conservation of Nature and UNICEF. Through these partnerships, Chery works to align its corporate growth with social value, ensuring that they contribute positively to the communities they serve.
Building for the Future
In anticipation of the AYPG, a specialized Chery team has been assembled to coordinate global resources effectively, ensuring seamless operations and support during the games. This event represents a significant step forward for Chery, showcasing its dedication to fostering the athletes' growth, enabling them to reach their fullest potential on an international stage.
With the slogan "With CHERY, Born to Rise!" reverberating throughout the event, Chery is not only stepping into the role of the exclusive mobility partner of AYPG but is also pledging to stand alongside every young athlete. They are committed to using their technological prowess and a sense of duty to facilitate a memorable experience for all participants. As we look forward to the 2025 Asian Youth Para Games, one thing is clear: Chery's spirit of resilience and aspiration mirrors that of the athletes, enhancing the overall significance of the event both locally in Dubai and globally.