AWAKE Chocolate Launches Exclusive Caffeinated Treats at Costco in the U.S.

AWAKE Chocolate Expands to Costco

AWAKE Chocolate, renowned for its delightful and functional caffeinated chocolate products, is celebrating its debut in Costco stores across the Southeastern United States. This exciting venture allows Costco members to indulge in AWAKE's signature offerings, including the new 32-count Dark Chocolate Variety Pack, which features popular flavors such as Dark Chocolate Salted Caramel and Dark Chocolate Salted Almond.

Beginning on August 8 through October 31, shoppers will have the opportunity to purchase these exclusive chocolate packs for just $12.99. Each bite of AWAKE Chocolate is not only delicious but also packed with 50 mg of caffeine, approximately the same amount found in half a cup of coffee. This makes AWAKE an ideal snack for those needing a quick energy boost throughout the day.

AWAKE Chocolate prides itself on using Fairtrade chocolate ingredients, and each serving contains only 60-70 calories, attracting health-conscious consumers looking for a guilt-free treat. Adam Deremo, CEO and Founder of AWAKE Chocolate, expressed excitement about this new chapter in the company's history, stating, "We're incredibly excited to bring AWAKE to Costco locations in the United States for the first time; this is a major milestone in our mission to make energy more accessible, enjoyable, and delicious."

The rise in caffeine consumption in the U.S. supports AWAKE Chocolate's venture into Costco, with the average daily intake having increased by 27% in the last decade. According to recent surveys, 69% of Americans consume at least one caffeinated product daily. AWAKE's chocolates aim to fulfill this growing demand while remaining tasty and innovative.

A key component of AWAKE's philosophy is sustainability. As per Katie Kowalski, Commercial Partnerships Director at Fairtrade America, AWAKE Chocolate's use of Fairtrade cocoa supports farmers who adhere to strict social, economic, and environmental standards. These practices ensure better trade benefits for cocoa farmers, allowing them to invest back into their communities and businesses. AWAKE's alignment with Fairtrade standards resonates well with consumers who value ethically sourced products.

Whether you’re battling a midday fatigue, preparing for a lengthy commute, or simply craving a delicious snack, AWAKE Chocolate serves as a convenient on-the-go option. The Dark Chocolate Variety Pack is set to expand to 52 Costco locations in the Southeast, with further growth into Los Angeles in September and Canada later this August.

Established in 2012 by Canadians Adam Deremo, Matt Schnarr, and Dan Tzotzis, AWAKE Chocolate is committed to creating functional chocolate alternatives that offer a balance of taste and energy. The brand, recognized as the first functional chocolate company, emphasizes the use of simple ingredients, ensuring customers enjoy quality products free from artificial colors or flavors. Additionally, AWAKE’s chocolates are gluten-free, kosher, Non-GMO Project Verified, and even vegan-friendly in their dark chocolate ranges.

To stay updated with AWAKE Chocolate news and product launches, enthusiasts can follow them on social media platforms like Instagram, Facebook, and Twitter @AwakeChocolate, or visit their official website at awakechocolate.com.

This significant expansion into Costco marks a pivotal moment for AWAKE Chocolate, one that affirms its commitment to providing consumers with both energizing snacks and the promise of sustainable sourcing. It's not just about the chocolate; it’s about making a difference while enjoying a moment of indulgence.