Lightricks Partners with Shutterstock to Enhance Generative Video AI Model LTXV

Lightricks and Shutterstock Collaborate for AI Innovation

In a significant move for the creative technology landscape, Lightricks, a leading developer of AI-driven creative tools, has announced a partnership with Shutterstock, Inc. (NYSE: SSTK). This collaboration is aimed at leveraging Shutterstock's extensive library of video content to enhance Lightricks' generative Open Source video model, the LTXV Video AI.

A New Approach to Data Licensing

This partnership marks a pioneering approach to data licensing, setting a framework that opens new avenues for training AI models. By integrating Shutterstock's rich video library, Lightricks will be able to train its LTXV model with high-definition (HD) and 4K video materials. This initiative aims not only to advance the technology but also to democratize access to creative tools for a broader audience.

Shutterstock is introducing what it terms as a “research license,” allowing early-stage AI firms and startups to access high-quality, licensed data without the immediate burden of a comprehensive commercial license. This innovative framework addresses a common challenge faced by many companies, enabling them to refine their tools using quality data before scaling up their commitments.

Commitment to Creative Accessibility

Zeev Farbman, co-founder and CEO of Lightricks, emphasized the strategic importance of this long-term partnership. “Our goal has always been to create powerful, accessible creative tools,” he stated. With this partnership, Lightricks expects to bolster the capability of its AI models, enhancing the diversity and quality of the outputs delivered to their user base of professionals and creatives.

Furthermore, by incorporating Shutterstock's licensed video data, Lightricks aims to ensure that its AI training models are backed by robust, industry-recognized datasets. This commitment is key to preserving the rights and creativity of content creators while providing them with effective tools to express their visions.

Advancements in Generative Videography

The partnership follows the recent release of LTXV version 0.9 in November 2024, which was made available to the open-source community. The integration of high-quality video materials from Shutterstock is expected to enhance the quality of outputs significantly in forthcoming updates to the model, ensuring that results meet the evolving needs of users.

Daniel Mandell, Global Head of Data Licensing and AI at Shutterstock, shared his enthusiasm, stating, “With our innovative research licensing model, we empower our partners from day one to train their AI models with reliable licensed data.” This collaboration with Lightricks demonstrates Shutterstock’s dedication to supporting innovative approaches and fostering the success of its collaborators.

Expanding the Creative Toolkit

The extensive Shutterstock library features over a billion royalty-free assets, including images, videos, music, 3D models, and templates. This diverse data set serves as one of the largest global media sources for multimodal model training, providing unparalleled resources for creatives.

Lightricks is committed to transforming the creative landscape through its cutting-edge AI-powered tools like Facetune, Videoleap, and the recently launched LTX Studio, thus shaping a future where high-quality content creation is accessible to all.

As both companies embark on this new venture, they reaffirm their commitment to innovation, quality, and the respect of creators' rights, setting the stage for groundbreaking advancements in AI-driven creative solutions.

For more details, visit Lightricks and Shutterstock.