#Social Media #Hue #Amana

Discover the Art of Capturing Deliciousness

On September 9, 2025, Amana Inc., a leading creative firm based in Tokyo, will host a fascinating online webinar titled "Capturing Deliciousness in the Age of Social Media: An Approach to Convenience Store Sweets and Culinary Photography." This engaging session aims to dive into the techniques needed to convey the appeal of easily accessible sweets through photography.

What to Expect

The webinar features renowned photographers Akihiro Suzuki and Yoshikazu Ohte, who will share their unique approaches to capturing the essence of food. The session will also include insights from Keisuke Mochida, an editor from Commercial Photo magazine, focusing on the role of culinary photography in social media advertising.

Amana, established in 1979, has evolved from producing advertising photography to becoming one of Japan's largest visual production companies, offering services that include video production for TV commercials and web content as well as 3D modeling and retouching. Their dedication to transforming communication through creativity is what makes this webinar a must-attend.

Engaging with Food Photography

This webinar isn’t only for aspiring photographers but also for anyone involved in advertising, editing, or product development. It will provide practical tips to elevate food photography beyond simply sparking appetite. Each speaker will reveal their behind-the-scenes processes, showcasing steps from conceptualization to execution, with a particular focus on how to create visually enticing displays of convenience store sweets.

What You Will Learn:

1. Photography Techniques: Discover methods to make convenience store sweets look irresistible on camera.
2. Creative Insights: Hear motivational anecdotes from experienced photographers who made the leap into food photography.
3. Visual Storytelling: Gain understanding of how to instill emotion and dynamism into food shots, which enhances viewer engagement.

Spotlight on the Speakers

Keisuke Mochida: A Tokyo native born in 1991, he leads the editorial team at Commercial Photo magazine, specializing in materials for professional photographers and advertising creators. Mochida also edits publications such as *