Pipe17 Expands Network for Seamless Order Management in Agentic Commerce

Pipe17 Expands Its Network for Advanced Order Management



Pipe17, an AI-native Order Operations Platform, is making significant strides in the realm of agentic commerce by unveiling comprehensive post-checkout solutions designed for enterprise brands and third-party logistics providers (3PLs). This innovation allows businesses to harness the power of artificial intelligence in their order management processes, enhancing operational efficiency while embracing the future of commerce.

As more consumers turn to AI for discovering and purchasing products, the need for efficient order management becomes paramount. With its latest update, Pipe17 enables companies to process orders generated by AI platforms like ChatGPT, Claude, Gemini, and Perplexity. This application ensures that orders initiated through these AI channels are managed as smoothly as traditional sales channels.

The recent enhancements mean that order management can now seamlessly connect with leading platforms in the agentic commerce space, most notably:
  • - Shopify: Introducing Agentic Storefronts and an expanded AI channel commerce.
  • - Stripe: Offering the Agentic Commerce Suite, a comprehensive toolkit for integrating AI-driven operations.
  • - PayPal: Including new services aimed at enhancing order management in agentic commerce.

Mo Afshar, CEO of Pipe17, believes that we are entering an era dominated by agentic commerce, where AI systems play a vital role in generating orders. He stated, “With Shopify's latest innovations, it is evident that agentic shopping is transitioning from innovative concepts to mainstream distribution. However, operational challenges regarding order routing and fulfillment remain. Our platform ensures that brands do not have to overhaul their existing infrastructure as new AI functionalities emerge.”

Enterprise Brands Ready for Agentic Commerce



For enterprise-level brands, integrating agentic commerce through Pipe17 is straightforward. Systems that utilize order management can treat interactions from AI channels as part of their normal sales operations without necessitating new integrations or operational changes. This feature enables brands to reliably manage orders that arise from AI-enabled storefronts and embedded checkouts, ensuring they can distribute orders across existing fulfillment networks efficiently.

Kelly Goetsch, President of Pipe17, emphasized that brands harnessing this platform are already adept at managing multi-channel operations, further asserting, “Agentic commerce represents just another avenue that fits seamlessly into the existing frameworks of their operations.”

3PLs and Future-Proofing Fulfillment



For third-party logistics providers, Pipe17's advancements in agentic commerce position them well in the rapidly evolving landscape of e-commerce. These 3PLs can respond to the demands presented by AI-driven orders just as they do with any other sales channel. The integration streamlines the order processing workflow, facilitating a smooth transition as brands continue to evolve their sales strategies.

Goetsch added, “3PLs leveraging Pipe17 can position themselves right at the forefront of agentic commerce without the burden of developing new integrations or restructuring operations. We are aiming to prepare fulfillment networks for an emerging commerce paradigm.”

Built on Open Standards



The evolution of agentic commerce has been marked by the emergence of multiple open standards designed to support various stages of the transaction lifecycle. For instance, Shopify’s Universal Commerce Protocol (UCP) is paving the way for AI-enhanced discovery through checkout experiences. Pipe17's orchestration solutions, built on the Order Network eXchange (onX), serve as a crucial component of this ecosystem, ensuring data interoperability across all systems involved in agentic commerce.

As Afshar pointed out, “With multiple standards evolving, onX serves as the backbone for order flow in agentic commerce, underpinning businesses with the flexibility to operate without vendor lock-in.”

Availability and Future Directions



The latest capabilities offered by Pipe17 for managing agentic commerce orders are currently available for enterprise brands and 3PLs alike. With existing infrastructure in place, businesses can readily integrate Pipe17’s solutions to enhance their operational efficiencies.

To discover how Pipe17 can help your business thrive in the age of agentic commerce, interested parties can schedule a demo via their website at https://pipe17.com/book-a-demo/.

By executing these enhancements, Pipe17 not only strengthens its position in the market but also leads the charge towards a more integrated, AI-driven future for order management and fulfillment across diverse sales channels.

Topics Consumer Products & Retail)

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