#Japan #Tokyo #Espresso Tokyo #IceQuick Glass #Canister Pro

Increasing Demand for Home Cafe Items Amid Japan's Summer Heat

As Japan grapples with relentless heat waves and increased humidity this summer, the trend of 'home cafe consumption' is gaining momentum. Excel Living Inc., based in Setagaya, Tokyo, has reported a remarkable spike in the sales of two of its flagship home cafe products: the IceQuick Glass and the Canister Pro coffee bean storage container.

IceQuick Glass: A Summer Sensation

The IceQuick Glass, part of Excel Living's Espresso Tokyo coffee equipment brand, has become a runaway success, selling over 5,000 units within its first four months on the market. Launched in March 2025, the product sold 1,500 units in just two months, and by mid-July, it had surpassed 5,000 sales—averaging more than 30 sales per day through online channels.

The IceQuick Glass features a unique double-wall design containing a special gel that allows drinks to stay cold without dilution from ice. Whether it's coffee, beer, or juice, this innovative glass preserves the full flavor of the beverage, making it a favorite among consumers eager to enjoy perfectly chilled drinks at home. With its elegant form and design suitable for quick cooling of iced coffee, it caters to the current aspirations of many homemakers looking to create a cafe-like experience at home. Additionally, it's dishwasher safe, enhancing its convenience.

Canister Pro: Perfect Storage for Coffee Beans

Another product witnessing skyrocketing sales this July is the Canister Pro coffee bean storage container, with a staggering fourfold increase in sales compared to the previous month. The Canister Pro, available in two sizes—1,000ml and 1,700ml—boasts a high-sealing construction that protects precious coffee beans from moisture and oxidation. It recorded sales of 800 units this month alone, reflecting the growing demand for home coffee preservation solutions during the humid summer months.

This container cleverly incorporates vacuum, sealing, and light-blocking functionalities to ensure the beans' freshness is effectively maintained. The operational design is user-friendly, requiring just a button press to create a vacuum seal, which has earned it high marks for practicality. The stainless-steel body not only ensures durability but is also dishwasher safe, making it a functional choice for any kitchen.

Shifting Consumer Trends: Home-Cafe Experience

Excel Living's representative, Tomokazu Yajima, emphasizes that the ongoing heatwave has led to a drastic change in consumer behavior, with more people choosing to stay indoors. This year’s soaring temperatures have translated not just into a simple desire to stay home, but into a motivation to enhance one’s living environment and leisure time. Expensive dining out options have prompted individuals to invest in their personal time spent at home, including sophisticated setups for coffee preparation and enjoyment.

This adaptation to staying home is indicative of a more profound trend toward improving one's quality of living, as budgets for outdoor entertainment tighten due to rising costs. As a result, products that enable relaxation and enjoyment, like coffee equipment, are becoming increasingly popular.

Summer Cafe Campaign: A Special Offer

To celebrate surpassing 5,000 sales of the IceQuick Glass, a special Summer Cafe Campaign will run from August 4 to August 31, 2025. Customers can receive a 300 yen discount on specialty coffee from Mamezen by signing up for the newsletters from either the Espresso Tokyo or Mamezen official websites. This limited offer aims to enhance the home cafe experience during the ongoing summer heat.

The campaign gives consumers an opportunity to enjoy high-quality coffee while shopping for equipment like the IceQuick Glass or the Canister Pro.

Product Highlights:

• - IceQuick Glass: A revolutionary double-wall glass that keeps beverages cold without ice, retailing for 4,790 yen.
• - Canister Pro: A high-seal and light-blocking coffee bean storage container, available for 4,290 yen, offered in two sizes.

In summary, as the summer heat endures, investing in quality home cafe products becomes essential for many looking to create a delightful coffee experience at home. This ongoing trend indicates not just a desire for beverages but a broader commitment to enhancing home life and leisure activities.