#Japan #RECCOO #Deep Growth

Deep Growth Partners: A New Era Begins

On March 1, 2026, the company formerly known as RECCOO will officially rebrand itself as Deep Growth Partners. This name change marks a significant transition for the organization, based in Shibuya, Tokyo, under the leadership of CEO Masahiro Sotoya. The rebranding includes a refreshed corporate website and logo, reflecting the company’s evolved mission and vision in the realm of organizational transformation.

The Motivation Behind the Name Change

For years, the organization has provided opportunities for people and organizations to confront essential matters in the hiring and career space. However, the evolution of their services demonstrates that their value proposition goes beyond just recruitment. They are now poised to assist client organizations in groundbreaking transformations.

The new name, Deep Growth Partners, encapsulates a commitment to deeper engagement and transformative growth. Here’s a closer look at the components of the name:

• - Deep: The company aims to penetrate the core of organizations to spearhead fundamental changes.
• - Growth: They seek not just expansion but a quality evolution in the clients' businesses.
• - Partners: The organization strives to be regarded as a trusted ally for their clients.

As Deep Growth Partners, the company reaffirms its dedication to nurturing robust partnerships with clients and enhancing their offerings with intrinsic value.

The Launch of the New Brand

The change will take effect on March 1, 2026, and it will not involve modifications in location, telephone number, or representatives. This strategic rebranding aligns with Deep Growth Partners' mission to cultivate talent capable of becoming the backbone of society and enabling a competitive industrial landscape in Japan.

Since its inception in 2014, the organization has consistently tackled pressing challenges faced by client companies. Despite the presence of highly talented individuals with great intellectual productivity in Japan, a substantial number find themselves unable to engage in