NICE & QUICK Achieves 15 Million Units Sold
The additive-free skin care brand,
NICE & QUICK, launched by Boîte de Mode Co., Ltd., has achieved a remarkable milestone of selling over
15 million units by the end of April 2025. Since its debut in October 2017, NICE & QUICK has positioned itself as a reliable choice for consumers by offering products that emphasize simplicity and effectiveness in daily skincare routines.
Commitment to Additive-Free Skincare
NICE & QUICK was founded on the principle that everyday skincare should be both safe and easy to use. The brand's motto, “Since it’s something we use every day, it should be additive-free and straightforward,” resonates with an audience increasingly focused on health and well-being. The brand prides itself on being free from eight specific additives that can irritate skin, including petroleum-based surfactants, colorants, parabens, talc, alcohol, mineral oils (with exceptions), silicones, and fragrances (with exceptions). This dedication to clean formulations has struck a chord among consumers seeking reliable and accessible skincare solutions.
User-Friendly Design
NICE & QUICK products are designed with user convenience in mind. Each item features a large capacity and a one-pump system that makes the products easy to use. This thoughtful design supports consumers in maintaining a consistent skincare routine, proving to be a significant factor in the brand's success. The balance between additive-free formulations and cost-effectiveness has made NICE & QUICK a go-to for many, fortifying its position as a daily staple in numerous households.
Diverse Product Range
In addition to its core skincare line, NICE & QUICK offers an extensive array of products across various categories to meet the diverse needs of its consumers.
Skincare Range
The
NICE & QUICK skincare line is designed specifically for everyday use throughout the year, ensuring gentleness even during seasonal changes when skin sensitivity may increase. The offerings include:
- - Botanical High Moisture Lotion - 990 yen (500mL)
- - Botanical High Moisture Gel - 1,760 yen (500g)
- - Botanical High Moisture Emulsion - 1,078 yen (350mL)
- - Botanical Enzyme Cleansing Powder - 1,078 yen (30 packets)
- - Botanical Moisture Gel Cleansing - 1,078 yen (500g)
- - Moist Oil Cleansing - 1,375 yen (350mL)
- - Botanical Cold Cream - 979 yen (300g)
- - Botanical Cleansing Sheets - 649 yen (50 sheets)
- - Botanical Hot Cleansing Gel - 1,518 yen (240g)
- - Botanical Black Hot Cleansing Gel - 1,628 yen (240g)
- - Botanical Peeling Gel - 1,408 yen (500g)
Body Care Collection
The
NICE & QUICK body care collection ensures a gentle and pleasant bathing experience, with products priced affordably:
- - Botanical Body Wash - Cotton Soap Scent - 638 yen (500mL)
- - Botanical Body Wash - Fruity Shine Scent - 638 yen (500mL)
Fabric Care Line
Recognizing that skin contact products deserve attention, NICE & QUICK has developed a
fabric care line. These fabric softeners are designed with skin compatibility in mind:
- - Pure Cotton Soap Scent Fabric Softener - 712 yen (600mL), 1,408 yen (1,320mL)
- - Sweet Lilac Scent Fabric Softener - 712 yen (600mL), 1,408 yen (1,320mL)
- - White Tea Scent Fabric Softener - 712 yen (600mL), 1,408 yen (1,320mL)
- - Chiffon Pink Bouquet Fabric Softener - 712 yen (600mL), 1,408 yen (1,320mL)
Review and Future Outlook
The simplicity, accessibility, and effective formulation of NICE & QUICK have cemented its standing as a preferred brand among consumers. The overwhelming repeat purchase rate signifies deep trust and satisfaction within the user base, fueling continuous growth and expansion for the brand. Consumers and industry experts alike anticipate more innovation and product releases from NICE & QUICK in the future, positioning it as a leader in the additive-free skincare market.
Brand Overview
- - Brand Name: NICE & QUICK
- - Total Units Sold: Over 15 million (As of April 2025)
- - Launch Date: October 2017
- - Availability: Across drugstores, variety shops, and e-commerce platforms in Japan (with some exceptions)
- - Official Website: NICE & QUICK
With NICE & QUICK's successful track record, it is evident that the intersection of quality and affordability can indeed achieve commercial triumph.