Celebrating 55 Years of APA Group: A Look at the Special Campaigns
This year marks the 55th anniversary of APA Group, a leading name in Japan’s hospitality industry. Founded in 1971 in Komatsu, Ishikawa, the company has grown to operate the largest hotel network in Japan with 1,148 hotels and 148,077 rooms. To celebrate this remarkable milestone, APA Group is launching a series of exciting campaigns to express gratitude to their loyal customers.
Anniversary Campaigns Overview
Starting from May 11, 2026, APA Group will initiate two main campaigns aimed at delighting guests. These are the "+55 Points Gift Campaign" and the "APA Hotel Nationwide Stamp Rally."
1. +55 Points Gift Campaign
- - Start Date: May 11, 2026
- - End Date: January 31, 2027
- - Campaign Details: For every stay booked through the official APA website or app, guests will receive an extra 55 bonus points, on top of the usual points. If your stay includes multiple guests or falls on a holiday or specific selected dates, you can earn double the points, totaling 110 points per night.
- - Eligibility: Only available for stays at participating APA Hotels (excludes certain international locations and affiliated properties).
- - Special Note: Bonus points issued through this campaign can only be used for future stays.
2. APA Hotel Nationwide Stamp Rally
- - Start Date: May 11, 2026
- - What to Expect: This exciting stamp rally encourages guests to stay at different APA Hotels across the country. For every five hotels stayed at, guests will earn an additional 100 points. When you reach 105 hotels, you'll gain 500 points for every five stays thereafter. Moreover, a special trophy engraved with your name will be awarded upon completing the full hotel chain tour.
- - Eligibility: Similar to the previous campaign, it applies to all APA Hotels except for those in certain excluded categories.
Related Campaigns
In addition to these primary initiatives, several other events have been lined up to ensure that the anniversary is memorable:
- - Discounted Dining at Direct Restaurants: Participating restaurants of APA Group will have their own anniversary promotions. Guests who dine during the evening of May 10, 2026, will receive a complimentary APA President's Curry per person, provided their bill exceeds 2,500 yen (tax included).
- - Limited Time Beer Offer: From May 7 to May 11, 2026, the first 55 customers each night dining in participating restaurants can enjoy a draft beer for just 55 yen.
- - Bonus Points on Flight Packages: When booking accommodation through the APA official website bundled with flights, the points awarded will be increased from 300 to 550 points from April 26, 2026, to January 31, 2027.
- - APA Card Visa New Member Campaign: From May 11 to June 30, 2026, new members enrolling in the APA Card Visa will have the chance to win a 5,500 yen coupon applicable for stays at APA Hotels.
Future Plans
As APA Group looks ahead, their mission remains steadfast: to maintain their position as the leading hotel chain in Japan. The company aims to expand its network to 150,000 rooms by the end of March 2027, in response to evolving consumer needs and advancements in technology.
APA Group continues to showcase its commitment to excellence and innovation in the hospitality sector, making the 55th-anniversary celebration a testament to their dedication to customer satisfaction and quality service.
For more information about these campaigns, visit the
official APA Group website.
Conclusion
As the APA Group embarks on this journey of celebration, loyal guests are invited to join in the fun and explore the various rewarding campaigns that honor over five decades of service excellence. Whether you're looking to accumulate points or participate in the stamp rally, there's something for everyone in this anniversary celebration!