SpotOn Unveils 'Picked for You' to Enhance Restaurant Online Sales with AI
SpotOn's New AI Feature: Revolutionizing Restaurant Online Sales
In an era where digital transformation is crucial for the restaurant industry, SpotOn has taken a significant step forward by launching its new AI-powered feature, 'Picked for You'. This innovative addition to their commission-free SpotOn Order system aims to help restaurants enhance their online presence and improve customer ordering experiences. Built in collaboration with Amazon Web Services (AWS), this unique feature is set to personalize menu recommendations based on individual diner preferences and behavioral insights.
Addressing Industry Pain Points
As many independent restaurants face shrinking profit margins, increased competition, and rising digital ordering costs, SpotOn's introduction of Picked for You couldn't come at a more strategic time. With the recent removal of third-party delivery fee caps in regions like New York, restaurants are compelled to find smart solutions that allow them to remain profitable without complicating operations or increasing labor costs.
Bryan Solar, Chief Product Officer at SpotOn, stated, "With margins under pressure and competition growing, it's critical that all restaurants have access to the same kind of intelligent tools as the big chains." This sentiment reflects a growing need for independent restaurants to utilize advanced technology without the burden of hefty fees or complex systems.
Easy Implementation and Continuous Learning
What sets Picked for You apart is its seamless integration into the existing systems used by restaurants. The feature requires no setup, allowing operators to implement it without operational headaches. Driven by AWS machine learning technology, the AI analyzes multiple data signals, including time of day, day of the week, and individual purchase histories to highlight menu items that are most likely to capture customers’ attention. Interestingly, early adopters of this feature have reported a remarkable average increase of 6% in online orders.
Enhanced Customer Experience
In today's fast-paced environment, diners, particularly from younger generations, have come to expect swift and intuitive digital experiences. SpotOn's Picked for You feature caters to this expectation by placing the most relevant menu items at the top of the online ordering page, allowing guests to make confident choices quickly. This approach not only improves the ordering process but also enhances overall customer satisfaction, crucial in an industry where experiences can determine loyalty.
As the feature continuously learns from user interaction and behavior, recommendations will only improve over time, ensuring that the digital menu remains aligned with customer preferences. Furthermore, SpotOn plans to introduce this feature into its GoTo mobile ordering app in the upcoming months, extending its benefits to a broader audience.
About SpotOn
SpotOn has established itself as a leading player in the restaurant management technology space. By offering flexible, cloud-based solutions tailored to individual business needs, SpotOn empowers local establishments to thrive in a competitive landscape. They provide holistic tools that enable businesses to manage payments, streamline operations, and craft exceptional dining experiences with a dedicated 24/7 support team ensuring each system functions optimally.
Moving forward, SpotOn's commitment to innovating within the restaurant industry reinforces its mission to support local businesses on their terms while creating new avenues for growth and customer engagement. In a world increasingly motivated by data, features like Picked for You could prove to be key players in the future of restaurant management and operations. For additional information, more can be learned at their official website, www.spoton.com.