#Japan #Kanagawa #Hearing Care #Oticon Hearing Aids #Health Longevity Festival

Oticon's Continued Commitment to Hearing Health

Oticon, a renowned hearing aid brand with over 120 years of history, is once again collaborating with the Anker Frontown Ikuta Health Longevity Festival 2026. This important event will take place on September 21st, and Oticon aims to raise awareness about the significance of hearing care. On this day, attendees will have the chance to participate in free workshops at Oticon's booth, which will include mini-seminars on hearing, hands-on experiences with hearing aids, and simple hearing checks.

Hearing loss typically begins in the 40s but often goes unnoticed in the early stages due to its gradual onset. The Ministry of Health, Labour and Welfare reports that as people reach 65 and older, the number experiencing hearing challenges increases significantly. Ignoring these challenges can lead to decreased communication opportunities with family and friends, diminished social participation, and ultimately affect one's quality of life (QOL). Therefore, it is crucial for individuals to recognize changes in their hearing early and take appropriate action. Research also indicates that it takes about seven years for individuals to consider and eventually acquire hearing aids. A large market survey, the Japan Track 2025, found that 56% of hearing aid users wished they had begun using them sooner.

Words from Oticon's President, Tohru Saito

Tohru Saito, President of Oticon, expressed his enthusiasm for partnering again with the Kawasaki Frontale and Anker Frontown Ikuta for the Health Longevity Festival. He emphasized the importance of connecting with the local community through this event. The mini-seminars and hearing checks will serve as an opportunity for everyone, not just to consider their own hearing but that of their families as well. Good hearing health is vital for maintaining daily communication and a quality life. Oticon aims for their booth to be a stepping stone towards healthier, richer daily living.

Overview of Oticon's Booth Activities

Workshops and Demonstrations

During the event, participants can attend two different types of sessions:

• - Mini Seminar on Hearing: Each lasting 15 minutes, participants can engage in these sessions at designated times:

- 10:20AM - 10:50AM
- 11:00AM - 11:30AM
- 11:40AM - 12:10PM
- 12:20PM - 12:50PM
Sessions are available on a first-come, first-served basis for 10-15 individuals.

• - Hearing Aid Experience: Participants can try out hearing aids and experience how they can improve their perception of sound, each lasting 15 minutes alongside the mini-seminars.

Simple Hearing Check Corner

For those interested in a quick evaluation, Oticon will also provide a brief hearing check that takes approximately three minutes. This service will be available from 10:15AM to 1:00PM.

Attendees can also view advanced hearing aids equipped with AI technologies and consult with Oticon staff at the booth.

Event Details

The Health Longevity Festival is designed for seniors, promoting health awareness across various aspects, from physical fitness to hearing health. This year's event marks the fifth annual occasion and represents collaboration among multiple health-oriented organizations to inspire a healthy and colorful future for seniors, nurturing the idea of living a vibrant life, regardless of age.

Event Name: Anker Frontown Ikuta Health Longevity Festival 2026
Date and Time: September 21, 2026, from 10:00 AM to 1:00 PM
Venue: Anker Frontown Ikuta (includes Soundcore Arena, Studio A, Studio B, and Meeting Rooms)

Oticon urges everyone to seize this opportunity to learn more about hearing health, connecting it to the broader narrative of longevity and quality of life. Let's make hearing health a priority together!

Oticon Official Website

About Oticon

Founded in Denmark in 1904, Oticon is dedicated to providing life-changing technology for those with hearing challenges. Its mission focuses on delivering innovative hearing aids and solutions to enhance communication and connectivity.

The company is a part of the Demant Group, which operates globally, harnessing advanced technology to drive improvements in auditory health and education.