Jonathan Gardner Takes the Helm as CEO of Harris Quest to Drive AI-Powered Market Research

Jonathan Gardner Appointed CEO of Harris Quest



Stagwell Inc. (NASDAQ: STGW) has recently announced a significant leadership change within its operations by appointing Jonathan Gardner as the Chief Executive Officer of Harris Quest. This move comes at an exciting juncture for Stagwell, a company recognized as a leading challenger in the marketing industry. Harris Quest represents the ambitious effort by Stagwell to combine advanced technology and traditional market research into a powerful suite of tools that serve today’s data-driven businesses.

With a career spanning over 30 years in market research and polling, Gardner is well-equipped to take charge of Harris Quest. Prior to this role, he served as the Chief Operating Officer at The Harris Poll, honing a strong understanding of client needs and delivering industry-leading services. His extensive background includes senior roles at The Marketing Cloud and other prominent organizations like Subject Matter and Penn Schoen Berland. This wealth of experience enables Gardner to bring a multifaceted perspective to his new position, ensuring that he advocates effectively for both the technology and the research aspects of the company.

Harris Quest stands as a flagship brand for The Marketing Cloud and The Harris Poll, blending artificial intelligence with comprehensive marketing research solutions. This platform aims not only to provide clients with trustworthy data but also ensures that this data remains accessible, thus fostering informed decision-making within businesses. This self-service brand management and research tool is characterized by its advanced AI capabilities, allowing users to gain real-time insights critical for navigating today's fast-paced market dynamics.

Elspeth Rollert, CEO of The Marketing Cloud, expressed strong confidence in Gardner’s abilities: "Jonathan's deep understanding of the marketplace and research tech uniquely positions him to lead Harris Quest to its next chapter of growth. His strategic insight will be critical in evolving our tools through a combination of AI and human insight—keeping quality intact while increasing speed and accessibility."

Gardner himself echoed this sentiment, discussing the potential that Harris Quest brings to the table. He stated, "Harris Quest bridges the best of both worlds by harnessing cutting-edge AI tools from The Marketing Cloud and the robust market research capabilities of The Harris Poll. I'm eager to use my service experience to shape technology that resonates with our diverse product audience."

The appointment aligns with Stagwell's commitment to pushing the boundaries of marketing through continuous innovation. Stagwell aims to merge creative performance with groundbreaking technology, a goal reinforced by Gardner’s vision for Harris Quest. His leadership is anticipated to drive the platform to new heights, empowering organizations with the tools necessary to make swift, informed decisions amid varying market conditions.

This change in leadership is expected to catalyze continued growth and advancement for both Harris Quest and The Marketing Cloud. Stagwell and its subsidiaries are looking ahead, ready to set new standards for AI innovation in marketing. As data plays an increasingly significant role in business strategy, the capabilities that Gardner will forge at Harris Quest will be pivotal in fitting the needs of businesses and clients alike.

In conclusion, Jonathan Gardner's ascension to CEO of Harris Quest marks an important step in Stagwell's mission to enhance and expand its market research offerings. His leadership and expertise will surely mark the beginning of an exciting chapter for the company, ensuring it remains a powerful player in the evolving landscape of marketing solutions.

Topics Business Technology)

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