#Japan #Yokohama #MOTHER EARTH #Well Green Lab #sustainable lifestyle

Well Green Lab Popup Event - 13th Edition

The 13th installment of the Well Green Lab Popup Event is set to take place from July 23 to August 5, 2026, at NEWoMan Yokohama. Organized by MOTHER EARTH, a Tokyo-based company focused on sustainability and wellness, this event aims to make sustainable living more attainable and enjoyable for all.

The Concept of Well Green Lab

Well Green Lab is designed to enrich the quality of life for both the planet and individuals by showcasing various lifestyle brands. This popup event is an opportunity for visitors to experience products that transform everyday life into something special. From art to cosmetics, home goods, and apparel, attendees can explore a wide array of brands and products that reflect a commitment to sustainability.

Event Details

• - Location: NEWoMan Yokohama, 6F NEWoMan Lab. petit
• - Dates: July 23 (Thu) - August 5 (Wed), 2026
• - Popup Space Hours:

- Weekdays: 11:00 AM - 8:00 PM
- Weekends & Holidays: 10:00 AM - 8:00 PM
Open in accordance with mall hours.

Participating Brands

The event will feature a diverse range of brands committed to sustainable and eco-friendly practices. Some of the notable brands include:

• - abSalon
• - Aetās
• - sobolon - A handmade jewelry brand using marine plastic to “save the Earth through cuteness.”
• - hitoha - A skincare brand from Kyoto that offers “no-fuss cosmetics” made with natural ingredients.
• - Kamenoko Tawashi The Body - A body care line developed by a company with over 100 years of craftsmanship.
• - Komame - A skincare line based on the Japanese traditional ingredient, adzuki beans.

Each of these brands has its unique story and philosophy, bringing a wide variety of products to this year's event. From luxurious jewelry to simple skincare, there is something to appeal to every consumer interested in a sustainable lifestyle.

Featured Brand Highlights

TOME JEWELRY

TOME JEWELRY showcases handcrafted jewelry using carefully selected natural stones. The brand works directly with Indian factories to minimize costs while maintaining quality, ensuring customers receive authentic pieces.

Instagram TOME JEWELRY

sobolon

Sobolon focuses on protecting the Earth with its handmade jewelry made from ocean plastics. Their playful designs emphasize sustainability.

Instagram sobolon

hitoha

Hitoha from Kyoto specializes in skincare products that avoid unnecessary ingredients while using naturally derived components—perfect for enhancing daily skincare routines.

Instagram hitoha

廣岡京染工芸

This brand blends traditional Japanese gold leaf techniques with modern design to create sustainable art and products. They aim to connect traditional skills with a vision for an environmentally friendly future.

Instagram 廣岡京染工芸

Kamenoko Tawashi The Body

Their new body care line emphasizes natural care, using environmentally considerate materials to create effective products.

Instagram Kamenoko Tawashi

komame

A skincare brand focusing on the properties of adzuki beans, employing their antioxidant benefits for age and stress defense.

Instagram komame
Website komame

Contact Information

For inquiries, please reach out via email at: [email protected]. Our team is available Monday through Friday from 10:00 AM to 5:00 PM, excluding public holidays.

About MOTHER EARTH

Founded with a mission to advocate for sustainable, wellness, organic, and vegan products, MOTHER EARTH is a consulting company committed to promoting cultural diversity and sustainability through beauty and healthcare initiatives.
Visit us: MOTHER EARTH Website

Postal Address: 〒105-6234 東京都港区愛宕2-5-1 Akeru Green Hills, 34th Floor
CEO: Teru Hirooka