#United States #Miami #Bank of America #Royal Caribbean #Royal ONE

Royal Caribbean Group Enhances Travel Loyalty

In an exciting development for cruise enthusiasts, the Royal Caribbean Group has teamed up with Bank of America to launch their new credit cards: Royal ONE™ and Royal ONE Plus™. This initiative marks a significant step in redefining travel loyalty. Targeted at improving the travel experience for loyal customers, these cards allow travelers to earn and redeem rewards seamlessly across the Royal Caribbean portfolio, which includes Royal Caribbean, Celebrity Cruises, and Silversea.

Simplifying Rewards for Travelers

The Royal ONE™ Visa Signature® and Royal ONE Plus™ Visa Signature® cards are highlighted as the cruise industry's first tri-branded cards. Designed to provide flexibility, they reward users for both everyday purchases and cruise-related spending. This launch is part of a broader initiative by Royal Caribbean Group to enhance loyalty offerings, ensuring travelers gain maximum value from their vacation experiences.

Key Features of Royal ONE Credit Cards

Royal ONE™ Credit Card offers:

• - No annual fee
• - 3 points for every dollar spent on Royal Caribbean brands
• - 2 points on grocery, gas, and EV charging
• - 1 point on additional purchases

Package perks include priority boarding for cruise lines, a $100 anniversary reward after qualifying spend, and other Visa Signature® travel protections, with no foreign transaction fees.

On the other hand, the Royal ONE Plus™ Credit Card comes with:

• - A $99 annual fee
• - 4 points for every dollar on Royal Caribbean brands
• - 2 points on various travel expenses including air and dining
• - 1 point on all other purchases

This card includes desirable travel perks like priority suite boarding, priority luggage handling, a $200 anniversary reward, a TSA PreCheck®/Global Entry credit every four years, and encompasses Visa Signature® travel protections.

Advantages for Travelers

This partnership not only incentivizes more spending but enhances the travel experience. With the Royal ONE program, cardholders now have convenient access to redeem rewards not just for cruise savings but also for onboard credits for specialty dining, drink packages, shore excursions, and much more. The Royal ONE initiative aims to create a connected vacation ecosystem that turns a single trip into a consistent vacation lifestyle through ongoing loyalty benefits.

A Vision for the Future

Jason Liberty, Chairman and CEO of Royal Caribbean Group, emphasized the importance of these credit cards in recognizing and rewarding the group's loyal customers. These offerings are not just about simplified reward systems; they strive to enhance the quality of vacation experiences across the vast range of services provided by Royal Caribbean Group.

Meanwhile, Bank of America has expressed satisfaction with the collaboration, highlighting the importance of creating value for travelers seeking to maximize rewards and truly enjoy their vacations. The bank's consumer card products head, Lora Monfared, mentioned how these cards add flexibility in spending while ensuring customers get the most out of their lifestyle and travel expenses.

Looking Ahead

With an eye toward the future, the Royal Caribbean Group continues to expand its range of services. For example, the group plans to extend its portfolio of private destinations by 2028, enhancing the vacation experience while investing in the cruising sector's innovations. Furthermore, they are venturing into river cruising starting in 2027 with their new line, Celebrity River Cruises.

The Royal ONE credit cards represent a significant leap in how travelers can engage with their favorite cruise brands, making every journey more rewarding.

For more information about the cards and features, cruise enthusiasts can check the official Royal Caribbean website to explore the full benefits of the Royal ONE program.