Keypoint Intelligence and FESPA Join Forces for Insights on the Evolving Print Industry Landscape

Keypoint Intelligence and FESPA: A Strategic Partnership for the Print Industry

Keypoint Intelligence, a recognized leader in digital imaging research, has embarked on a significant partnership with FESPA, an international federation representing the screen and digital printing community. This collaboration aims to deliver valuable insights into the evolving trends within the global print industry, focusing on various crucial areas including technology, sustainability, and workforce challenges.

Overview of the Partnership

The partnership officially kicks off in March 2025 and runs through July 2026, during which Keypoint Intelligence will take on the role of Thought Leadership Partner for FESPA. This relationship includes sponsorship of four impactful events that promise to address not only immediate concerns but also long-term strategies for industry players.

Neil Felton, CEO of FESPA, expressed enthusiasm for this collaboration, emphasizing its potential to enhance the organization's thought leadership capabilities. "At FESPA, our mission is to empower the global print community by providing access to the latest knowledge, innovations, and market trends," stated Felton. The dual focus on advancing both technical understanding and practical implementation is viewed as a game-changer for FESPA members.

Key Areas of Focus

The print industry is currently experiencing a rapid transformation, influenced by technological advancements and changing market demands. Keypoint Intelligence aims to shine a light on several pressing trends that are expected to shape the future of printing:

1. AI and Automation

Artificial intelligence is revolutionizing many sectors, including print. Automation is streamlining workflows, increasing efficiency, and fortifying profitability, making it an essential focus area in the print industry. Experts anticipate that AI will enable more creative processes while reducing waste and enhancing customer interaction.

2. Digital Transformation

The shift from analog to digital technologies in the printing sector is accelerating. Digital tools unlock new capabilities such as faster production speeds and increased flexibility, allowing businesses to innovate in ways that were previously unthinkable. This transition is crucial for print professionals looking to thrive in a digital-first world.

3. Sustainability

With heightened awareness of environmental issues, sustainability has become a vital aspect of modern printing practices. Companies are increasingly adopting eco-friendly materials and energy-efficient production methods to align with industry regulations and consumer expectations. This commitment to sustainability is not just a trend; it is becoming a fundamental element of successful business strategies.

4. Workforce Challenges

The industry is facing significant workforce challenges, with experienced workers retiring and fewer individuals entering the field. Automation can help mitigate some of these issues, but there is a pressing need for strategies that focus on attracting and retaining skilled talent in a landscape that is continuously evolving.

5. Production Software and Workflow Optimization

Advanced software solutions are significantly impacting print production by optimizing workflows and enhancing business intelligence. Keypoint Intelligence will leverage market data and independent analysis to provide insights that can help organizations improve their practices and stay competitive.

Upcoming Events and Engagements

The inaugural event under this partnership, the FESPA Global Print Expo 2025, will occur in Berlin from May 6 to May 9, 2025. Here, industry professionals will have the opportunity to engage with Keypoint Intelligence's experts, attend speaking sessions, and participate in roundtable discussions on the aforementioned crucial topics.

Keypoint Intelligence's Principal Analysts, Lisa Brown and Johnny Shell, will be featured speakers at FESPA's SmartHub Conference, where they will explore how AI tools can convert industry challenges into streamlined processes for improved outcomes. A roundtable discussion will also tackle the transformative impact of automation on textile production.

Conclusion

This partnership between Keypoint Intelligence and FESPA represents a vital step towards fostering growth within the global print community. By combining resources and expertise, the two organizations are committed to guiding industry professionals through the nuanced landscape of print technology and market dynamics. Businesses looking to adapt and thrive in this fast-paced arena should take advantage of the insights and resources that this partnership will deliver.

For more information about upcoming events, resources, and partnership details, visit Keypoint Intelligence and FESPA’s official platforms.