Rochford Orthodontics Unveils New Branding to Celebrate Over 60 Years of Excellence

Rochford Orthodontics Unveils New Brand

On April 20, 2026, Rochford Orthodontics revealed its rebranding from Glander Rochford Orthodontics, marking an exciting chapter in the practice's history that dates back to 1965. This change not only represents a shift in name but also a commitment to the core values and excellence that have defined the practice for over six decades.

Founded as a family-owned business, Rochford Orthodontics has always prioritized exceptional orthodontic care steeped in trust, clinical excellence, and strong relationships with patients. Dr. Brian Rochford, who leads the practice today, emphasizes that this rebrand respects their heritage while looking forward to the future. "Our new name represents who we are today while respecting where we came from," he stated.

Dr. Rochford's unique perspective as a former patient of the practice adds a personal touch to the operations. He was treated by Dr. Glander, the founder's son, and understands firsthand the transformative power of a confident smile. Under his leadership, the practice has blended innovative technology with the same patient-centered care philosophy that initiated its legacy.

Rochford Orthodontics stands out for its modern, fully digital practice environment. Patients can expect advanced treatment options, including customized braces and clear aligner therapy. The rebranding is not merely cosmetic; it signifies the practice's commitment to remaining at the forefront of orthodontic technology while ensuring a personalized, community-centered approach.

Dr. Rochford adds, "This is more than just a name change. It's a reflection of our growth, our vision, and our continued commitment to serving families in our community for decades to come." Despite the new name, patients will continue to receive care from the same trusted team that has defined the practice for generations.

The practice plans to grow and expand while still providing care at its current Indianapolis location. With a focus on innovation, Rochford Orthodontics aims to continue serving the community with cutting-edge orthodontic solutions.

To learn more about their services or to schedule an appointment, visit www.rochfordortho.com or contact their office at 317-888-2827.

About Rochford Orthodontics

Rochford Orthodontics, located on the southside of Indianapolis, IN, is a family-owned orthodontic practice founded in 1965. The practice is dedicated to offering exceptional, personalized care using the latest advancements in orthodontic technology. Dr. Brian Rochford leads a team committed to combining legacy with innovation to create confident, healthy smiles in a patient-first atmosphere.