#Japan #Kobe #Tove Jansson #MOOMIN

Kobe Transforms into a Moomin Wonderland

The charming streets of Kobe are set to be painted in the whimsical hues of Moomin from October 10 to November 30, 2026. This striking celebration is a collaborative effort between Rights and Brands, which manages Moomin’s licensing in Japan, and Felicimo, a well-known company based in Kobe. Together, they will present a wide-ranging project centered around the Kobe Port Tower, offering an immersive experience for both locals and tourists.

In addition to the city-wide event, the Kobe City Museum will host a special exhibition titled “Tove and Moomin – Searching for Treasures” from October 10. This exhibition will present a deep dive into the magical world of Moomin, providing visitors an opportunity to enjoy the delightful ambiance Moomin offers throughout the city.

The Moomin x Kobe Port Tower event is not merely about exhibitions. It aims to generate new tourism experiences that allow visitors to engage with the Moomin stories while walking through the picturesque sights of Kobe. The partnership with various local businesses will give rise to exclusive products and collaborative menu items. Photogenic spots featuring Moomin and friends will sprout across key locations in the city, encouraging visitors to capture memories during their exploration.

Event Highlights

Duration: October 10 (Saturday) to November 30 (Monday)

Main Venues:

• - Kobe Port Tower (Main event location)
• - A selection of hotels including Hotel Okura Kobe and Kobe Meriken Park Oriental Hotel
• - Recreational spots like boh boh KOBE and THE KOBE CRUISE Concerito (Cruise & Café services)
• - Dining options at Kitanomedium house, Kobe Kitano Art Museum, or Café & Bar PORT TERRACE at Kobe Port Tower, among others.

Disponible Retail Spots:

• - AQUARIUM × ART átoa
• - Drewell House – The Rhine Mansion and other participating facilities in the Kobe area.

The event, part of a broad touristic initiative, seeks to enhance the autumn appeal in Kobe through comprehensive collaboration across tourism, retail, hospitality, and dining. Each participating site may offer unique content aligned with the Moomin theme, ensuring multiple engaging touchpoints for guests.

On specific dates, notable features will include the “BLUE OCEAN Mirai e” ship docked beside Kobe Port Tower, adorned with event-themed flags. Additionally, the Port Tower and nearby Kobe Maritime Museum will be illuminated in the event's signature blue and yellow on October 12 and 13.

Furthermore, for those attending the exhibition, limited-edition stickers will be available at participating local stores with purchases, along with discount offers across nearby establishments.

The exhibit “Tove and Moomin – Searching for Treasures” will provide a retrospective of Tove Jansson, Moomin's creator, showcasing around 300 works ranging from oil paintings to original sketches of Moomin tales. This is a unique opportunity to discover Jansson’s creative universe, addressing her inspiration from life into the inviting Moomin universe we all cherish.

Visitors can expect to explore an environment that immerses them in Moomin’s charm while engaging with artistic interpretations not often seen in Japan.

As the event approaches, additional news and exclusive collaborations will be unveiled, amplifying excitement around the Moomin theme in Kobe. This is an invitation to rediscover and revel in the stories of Moomin as they intertwine with the allure of Kobe, inviting everyone to experience this captivating world.

For more details and updates, feel free to check out the official Moomin website: Moomin Official Site.