#USA #San Francisco #AI Commerce #New Generation #Kepler

Kepler: The Future of Retail Commerce

New Generation, a forward-thinking tech firm, has launched its innovative product, Kepler, which marks a significant milestone in the landscape of e-commerce. Designed specifically for retail, Kepler is the world's first comprehensive agentic commerce platform tailored for websites ready for AI integration. As artificial intelligence increasingly shapes consumer interactions, this platform provides retailers with the essential tools needed to enhance product visibility and discoverability.

A New Era for Retailers

On November 13, 2025, New Generation unveiled Kepler, a groundbreaking solution that allows retailers to harness AI technology to effectively manage how their products and content are perceived. One of its key features is the AI Agent Score, the first-of-its-kind benchmark that evaluates the performance of AI agents within e-commerce settings. This score allows retailers to gauge how well their online presence caters to AI-driven queries, ensuring they do not fall behind in today's rapidly evolving shopping environment.

Kepler's primary goal is to give brands a transparent view of how AI systems interpret their products and content. Retailers can now proactively influence how their offerings are presented on various AI and discovery platforms, ensuring accurate representation and enhanced accessibility for both consumers and AI agents. This intelligent platform transforms traditional product catalogs into structured, AI-friendly formats, enabling advanced interaction capabilities.

Key Features of Kepler

1. Agent Storefronts

The platform introduces Agent Storefronts, which are specialized, structured shopfronts designed to make it easier for AI agents to navigate and understand a brand's website. This ensures that products are easily discoverable, and customer inquiries are addressed accurately and efficiently.

2. AI Insights

With AI Insights, retailers can access real-time data that reveals interactions between customers and AI systems. This feature helps businesses track shopping trends, understand customer intent, and optimize product listings for better performance.

3. Conversational Storefronts

Additionally, the Conversational Storefronts provide an interactive experience, allowing customers to engage with the website using natural language queries. By transforming standard catalogs into intuitive environments, this feature ensures users receive pertinent responses every time they search.

The modular nature of Kepler means it can seamlessly integrate with existing e-commerce platforms, making it a plug-and-play solution that requires no extensive overhauls or downtime. Retailers can choose to implement specific tools as per their unique business needs, enhancing operational flexibility.

Importance of AI Agent Score

Alongside its launch, New Gen has rolled out the Kepler Agent Score, which serves as a vital assessment tool for retailers. This free evaluation offers in-depth insights into how effectively AI agents interact with a store's online environment. Key aspects that the score measures include visibility, task completion rates by agents, clarity of product data, and the effectiveness of natural-language responses.

Preliminary findings have indicated that many retail websites score lower than anticipated on the agent score test, highlighting significant areas for improvement in AI engagement and visibility. By identifying these gaps, retailers can make targeted adjustments to enhance their site's performance and better serve AI users.

Looking Ahead

As the retail landscape continues to shift, with AI-integrated shopping experiences becoming the norm, Kepler emerges as an indispensable asset for brands striving to maintain their competitive edge. As co-founder Adam Behrens asserts, “Kepler ensures that retailers remain visible and in control as AI becomes the dominant medium for consumer engagement."

In conclusion, with Kepler, New Generation not only simplifies the transition to an AI-ready e-commerce environment but also sets a precedent for the future of online retail. Brands looking to optimize their customer experience and drive sales should consider embracing this innovative platform. For further details, retailers can explore more at trykepler.ai.