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Savor the Comfort of Winter: 7-Eleven's Oden Discount Sale

As the chill of winter approaches, 7-Eleven Japan is excited to announce its upcoming Oden Discount Sale, where every oden item will be available at a 10% discount. Running from November 7 (Friday) to November 11 (Tuesday), this event allows customers nationwide to indulge in oden at a more affordable price.

This promotion has been designed to showcase the enhanced taste of the oden, thanks to a recent revamp that has improved its umami and depth of flavor. Warm up your meals this season with 7-Eleven’s delicious oden, perfect for keeping hearts and bodies cozy during the colder months.

About the Oden Sale

The Oden Discount Sale offers a significant opportunity for fans of this comforting winter dish.

Sale Details:

• - Duration: November 7 (Friday) to November 11 (Tuesday), 2025
• - Discount: 10% off on all oden items, including the Seven Premium Oden (Cup).
• - Exclusions: 7 Premium Oden and 7 Premium Oden Oomori are not included in this sale.
• - The discount is applied after consulting the standard pre-tax prices set by 7-Eleven, with some exceptions for newly released items.
• - Availability: Some items may run out or vary by region; please consult local stores for details.

Popular Oden Ingredients

Here are the top three best-selling ingredients from January to October 2025:

1. Flavor-Infused Daikon
- Standard Price: ¥121 (including tax ¥130.68)
- Availability: Nationwide
- This premium daikon, carefully selected and sliced, ensures deep flavor absorption through its cross-cuts.

2. Flavor-Infused Egg
- Standard Price: ¥139 (including tax ¥150.12)
- Availability: Nationwide
- Made from specially sourced eggs, this is a classic must-have ingredient for any oden dish.

3. Flavor-Infused Shirataki
- Standard Price: ¥112 (including tax ¥120.96)
- Availability: Nationwide
- With a unique three-string technique enhancing its surface area, the shirataki absorbs the broth's flavors beautifully.

The Essence of 7-Eleven's Broth

The broth for 7-Eleven's oden is intricately crafted to reflect the diverse culinary traditions of the seven regions across Japan. From the Niboshi and Katsuobushi of Hokkaido to the unique taste of Ago in Kyushu and Okinawa, every region's culture is mirrored in the broth's ingredients, emphasizing local flavors.

Here's a brief overview:

• - Hokkaido: Uses dried sardines and kelp for a mild and slightly sweet flavor.
• - Kanto: Blends kelp and bonito for a standard umami taste.
• - Kansai: Combines kelp and chicken for a richer broth.
• - Each region's broth has unique characteristics tailored to local preferences.

Enhancements in Flavor

Beginning in 2018, 7-Eleven has focused on enhancing the flavor of simmering oden. The recent 2025 upgrade introduced new fish stock sourced from cod and increased kelp content, achieving unprecedented depth and richness.
Customer feedback indicates a widespread appreciation for these changes, underscoring the comfort oden brings during chilly winters.

A Message from the Team

We are eager to share our revamped oden with you all this November. With our recent enhancements, we aim to highlight the richness that comes from the umami of our ingredients. Our team resolved challenges while developing the broth to ensure a robust yet balanced flavor profile that would tantalize your taste buds. Enjoy our delectable oden that is designed to warm both heart and soul this winter season!

For more information on this sale and product definitions, check our official site for updates.

Prices may vary by store, and availability is subject to change. Enjoy this opportunity to experience 7-Eleven's pride in oden, and don’t miss out on our attractive sale!